Posts in Role Models
Financial Grownup Guide: 10 amazing tips you need to know to shop for the holidays like a grownup with Andrea Woroch
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Black Friday can be a great time to kick off your holiday shopping and maximize your budget. Family Finance expert Andrea Woroch joins us with her best tips and favorite apps to get it down like a grownup. 

11 tips and tricks for Black Friday shopping

1. Derivative goods.

2. Misleading discount claims.

3. Sale price isn’t always the best price.

4. Save more with discount gift cards.

5. Some retailers promising best deals on Black Friday.

6. Beware of bundle deals and rebates.

7. Think about your impulse purchasing triggers.

8. Avoid extended warranty.

9. Watch out for fees.

10. What to buy, what to skip.

11. How to shop safely.

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What to do if you are getting paid less because of your gender with Teneshia Warner, author of The Big Stretch: 90 Days to Expand Your Dreams, Crush Your Goals, and Create Your Own Success 
Teneshia Warner Instagram

Entrepreneur and author Teneshia Warner shares a childhood story of being paid less because she was female, and being told that it would always be that way- by her own grandmother. Teneshia also shares her advice on how to handle the dream bullies and previews her new book.


Teneshia’s Money Story:

Teneshia Warner:
All right, so The Big Stretch, I am thrilled about my second book. As you just mentioned, I'm the founder of The Dream Project, and I was able to take a lot of the key learnings from speaking to over 180,000 dreamers, iconic dreamers, as well as my own story, and put it in a book format of a 12 week dreamers bootcamp.

Bobbi Rebell:
And I can tell you the book literally lays it out in very easy to follow steps and there's a lot of accountability in the book. We're going to get to that soon, but I don't want to hesitate to get to your money story, because this is kind of an epic story. There's a big twist, it has to do with your great grandmother and a lesson she taught you. But the lesson she taught you was not the one that she intended to teach you. Go for it.

Teneshia Warner:
All right, so my money story, it actually dates back until I was a young kid. I was in the third grade, so think I'm eight or nine. I had an idea that I wanted to work the summer over at my great grandmother's farm. She owned a farm with hundreds of acres of land. And my uncle, who was also very younger, he's only five years older than me, I went to him, and his name was Gerald. I said, "Gerald, I have an idea. I think I can convince our grandma, [Osi 00:03:43], to allow us to work the farm and pay us versus pay other people."

Teneshia Warner:
So he was down for it. And I went over to my grandmother and I pitched her on this concept. You should keep the money in the family, let Gerald and I work for you this summer. And so I landed us a job, Bobbi. And we were working the farm. We would get to work around 4:30 AM. I would go with my grandmother and Gerald would go with my great grandfather. And for my great grandmother, we would go and get eggs out of the chicken coop, we would clean the porches, we would pick fresh vegetables, we had to cook dinner. I mean it was a long, long day. And then as for Gerald, he was doing things in the field like picking corn, all types of hard labor things.

Bobbi Rebell::
But you're both working.

Teneshia Warner:
We both are not only working, we are working hard. At the end of the day we're exhausted.

Bobbi Rebell::
So then comes payday.

Teneshia Warner:
Yes. So we do this for about two weeks and payday comes. Prior to this, I didn't negotiate how much she was going to pay us, I was just happy to have a summer job. And so she gave us these envelopes, and I didn't want to be rude and open it in front of her.

Teneshia Warner:
So we got in the car and we went back home. And we open our envelopes. So Gerald tore his envelope open and out comes this money that's folding. And then I tear my envelope open, and coins drop out.

Teneshia Warner:
And so I'm looking, and I'm like, wait a minute, something's wrong here. Where's my money? There was no money, there was not folding money in there. And so I went to my mom and I said, "I need you to take me back over to my great grandmother, Osi's house."

Teneshia Warner:
So she took me back and I said, "Hey you, you must have made a mistake because I don't have any folding dollars and I only have coins, so you didn't pay me the right amount." And we kind of went back and forth. She told me she was very clear on the amount that she paid me. And I kept pushing, pushing.

Teneshia Warner:
And then finally she said, "You know what, Neshia." She called me Neshia. "I'm not going to pay you the same amount that I paid Gerald, because the world is not going to do that." She said, "No matter what, girls do not make what boys make, and I'm not going to start doing that." Yes. So it really pierced my heart.

Bobbi Rebell:
And this was a statement, not a discussion.

Teneshia Warner:
This was a statement, yes. It was like, the end. And so I was really, really courageous with what I did next, Bobbi. I put my hands on my hip, I looked at her in the eyes and I said, "If you're not going to pay me what you pay Gerald, I need you to know I quit." And I took off running because she definitely believed in the rod and she would have spanked me, but it was worth it for me to stand up for myself.

Bobbi Rebell:
And what did Gerald say?

Teneshia Warner:
So my dearest Gerald. Gerald felt sorry for me. However, Gerald continued to work and collected that check for the rest of the summer.

Bobbi Rebell:
Wow. And that folded money. And what did your mom say? And did you have any further discussions as you got older about this with any of the people involved?

Teneshia Warner:
So my mom, she's just awesome. I told her how I felt, and she told me that I did not have to go back and work there, that if I really wanted to quit, that I could. Hindsight looking back, I realized she really wanted to teach me a lesson, and she knew that that was going to give me an experience to stand up for myself and to actually demand my value, which leads me to, that's why it's my money story because one of my biggest lessons I took away from that, and that's, it's okay to demand your value and stand by that.

Bobbi Rebell:
And the amazing thing is, that was not the lesson that your great grandmother was teaching you.

Teneshia Warner:
Absolutely not.

Bobbi Rebell:
She is from a different era, and we love our grandmas, but that was not the lesson that we want to teach people today. What is your lesson for our listeners from that story?


 
It’s ok to demand your value and stand by that.
 

Teneshia’s Money Lesson:

Teneshia Warner:
So my lesson for your listeners is, if you are a small business owner, and or, if you're working in corporate America, there comes a time that you have to be extremely comfortable with what you bring to the table and the value that's associated with that, and willing to negotiate based on that value, and not compromising that.

Bobbi Rebell:
One thing in the book that I've asked you to talk about as your money tip, your everyday money tip is, how to do a dream detox specifically. If there are people in your life that are what you call a dream bullies, what do you do specifically to get rid of those people? Do you just ghost them? What do you do?

 
When you have a dream and you have a big idea, it is important that you safeguard your dream.
 

Teneshia’s Money Tip:

Bobbi Rebell:
One thing in the book that I've asked you to talk about as your money tip, your everyday money tip is, how to do a dream detox specifically. If there are people in your life that are what you call a dream bullies, what do you do specifically to get rid of those people? Do you just ghost them? What do you do?

Teneshia Warner:
Well, I definitely wouldn't say ghost them. Well, first, I think it's very important to know that when you have a dream, and you have a big idea, especially when you really originally get that idea, it's important that you safeguard your dream. So you have to become aware of who is in your circle.

Teneshia Warner:
Do you have a circle of dream champions? Champions reflect back to you the best of who you're becoming, they're going to reflect back to you the possibility that this dream can become a reality. And or, you have dream bullies. And dream bullies are those that are within our circle that potentially just cannot see the vision that you've been given for that dream. Sometimes your dream bully can be the people that are the closest to you, that actually love you the most, and they will actually try to protect you as you stretch to become more uncomfortable and to step outside of that comfort zone, you will find that you start to disrupt the comfort zone of sometimes the people that are really close to you.

Teneshia Warner:
Those individuals can sometimes want to protect you. Instead, they're becoming a dream bully. They're working against your vision. So for me, my best friend in the whole world is my grandmother. Not my great grandmother, but my grandmother. Her name is [Noretha Hearns and 00:09:24], and she is the biggest dream bully I've ever encountered.

Bobbi Rebell:
Oh my goodness.

Teneshia Warner:
And so I've had to learn, when I have a big idea, and I have a concept, I don't share those visions with my grandmother because she's not going to support me in having them turn out. So for the listeners, how do you do a dream detox and how do you protect yourself from the bullies? Well, number one, first you need to identify who they are. Second, you need to alter your conversations accordingly. That's not the place to go and share your next big idea, that's not the place you call where you want to know, do I continue to go or do I stop?

Teneshia Warner:
And so it's not about cutting out dream bullies completely out of your life. I don't want you sort of ghosting everybody and then saying Teneshia and Bobbi told you to tell everybody peace out. No, that's not what we're saying. However, I will say it's about becoming conscious, and aware, and protecting your ideas and your dreams accordingly. And it may mean altering your relationships with the person, especially as you're in a season of birthing a new dream. You may not find yourself hanging out with the old best friend where you know you guys used to gossip, or you weren't doing anything productive. Maybe that's not the person that you will be spending the majority of your time with in this new season of bringing your dream to reality.

Teneshia Warner:
One of the things that you talk about in your book also is doing a time audit. Absolutely. And, Bobbi, you and I were just talking. You talked about the fact that your book was in Cosmo, or in these business magazines. It wasn't that it just appeared there, but you did a lot of hard work. And so the hard work that goes into where you invested your time. So when you have this idea and this dream, you need to also do a time audit to say what time can you get back, and work that time for you and your dream.

 
Your big idea and your dream, I can 100% bet it is not going to dwell within the zip code of your comfort zone. You are going to have to stretch beyond that, and it is probably going to take some radical action.
 

Bobbi’s Financial grownup tips:

Financial grownup tip number one:

Bobbi Rebell:
I totally related to tenacious experiences with dream bullies. I probably had more bullies, as she calls it, than supporters when I announced, a few years ago, that I was going to write a book with candid and personal money stories from super successful people while working full time in media, with three kids and a husband, and of course a dog.

Bobbi Rebell:
People were not only skeptical, some made really hurtful comments, and I know there was chatter behind my back at work. It was pretty bad. They really thought I would never pull it off. I had some supporters, don't get me wrong, but I wish I had Teneshia in my corner back then. But she's right, sometimes it's better to just not share your plans with them early on, especially if you kind of know they're not going to be supportive.

Financial grownup tip number two:

Do a time audit, kind of like those weight loss diaries where if you're write it down, you see what's going on, and that act in and of itself will change your behavior, and you'll have a better focus and be able to better allocate your time. You become more accountable. Don't necessarily though, share it with those dream bullies.

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You never forget your first mentors with Ellevate Network CEO Kristy Wallace
Kristy Wallace Instagram

Sometimes the best career role models are your first ones. For Ellevate Network CEO Kristy Wallace unfiltered advice from waitresses at a summer job she started as a teen still ring true. Plus her money tip that will instantly save us all cash and extra pounds this holiday season. 

Kristy’s Money Story:

Kristy Wallace:
Yeah, it was really interesting. I grew up in this tiny town in New Jersey, called Sea Isle City, and my sister and I worked at this Italian restaurant Bono's and we were teenagers when we did this. We worked there for years every summer, but all of the other waitresses were older. They were oftentimes already in college or many of them were teachers and this was their summer job when school was out. And they really helped instill in us values and perspective when it came to the work we were doing. Waitressing is so interesting because you get tips, you walk out of the door with cash every night and you can easily, especially if you're a young teenager want to go spend that money. But we saw from the teachers how much they saved that money. They worked really hard to get the tips. To keep track of that money and then saved it because that was what was helping to pay their bills and helping them during the school year.

Bobbi Rebell:
Were you tempted when you first started waitressing to just go out and spend the money?

Kristy Wallace:
Of course, of course. And especially I think when new have new driving cars. And so we wanted to go to the mall and buy things and just always going to Wawa, which was this convenience store there and buying drinks and sandwiches. I mean, it's so easy to just throw money away. And the advice that these other waitresses gave us around saving that money and using it more meaningfully. It really stood out. It stood out to me and it continues to stand out to me today because I think oftentimes it's, particularly now with credit cards and you just put your card down and buy, buy, buy and then suddenly you get the bill and it's wide eyes, sticker shock.

Bobbi Rebell:
How did the conversations start? I mean you guys were the new kids there, did they just see what was going on that you were spending your money? What happened?

Kristy Wallace:
I think the conversation started earlier in the season when things were a little bit slower and they would be talking about, how much money did you make last night or tonight, things are a bit slow. Here's how much I'm hoping to make this summer. This is why it's important to make X amount of dollars a summer and how it helps with rent or helps pay my bills during these months and into the winter. So they were just with each other very honest and transparent about their expectations for how much money they wanted to make or needed to make, how they were going to use it and spend it. And we're very inclusive of my sister and I in those conversations. So clearly we didn't, we were still living at home, we were younger, we didn't have that perspective. And we I'm sure would say in this kind of some flippant comments like, Oh, we just go out and buy a bunch of stuff.

Kristy Wallace:
That's great. We have cash. And so they definitely sat us down and said, "Listen, waitressing is a great job but you end up with a lot of cash and it can be easy to not keep track of how much you're making and to put it in the bank and to manage it wisely. And you know, just for now, and especially when you're going to college in a few years and you're older, it's really important that you understand how you spend your money and you spend it wisely." A few years later when I was going to college and using the money I made in the summer to pay for my bills and expenses once I was in school, I came out of the gate just, with all the insights I needed to be successful in that budgeting and in that planning.

 
Take the extra shifts.. Put in 110%. Understand how your work relates to the money you are making.
 

Kristy’s Money Lesson:

Kristy Wallace:
Be mindful of how you spend your money. You really want to understand ways you can save how you spend the money, but then also the impact you personally can have on driving that income, right? And when I was waitressing, something that I learned from the other waitresses was tips are relational to service. So if you have good service and you work hard to be the best at your job, then you get some money or take the extra shifts. There were a number of summers, particularly once I was in college then I didn't take a single day off the entire summer. I worked every day and I loved it because that meant I was making money and I had my little book where I was keeping track of how much I was making and how much I wanted to make.

Kristy Wallace:
So the lesson is just put in 110%, understand how your work relates to the money that you're making, particularly as you get into the workforce into a corporate environment. Really looking at the work that you do, how that ties to the business and the business success, and using that as a motivator for you to do great work, but then also make that extra money and ask for it.

Bobbi Rebell:
Speaking of extra money, you have extra money because of the everyday money tip that you're going to share. Tell us your everyday money tip.

 
Do great work but also make that extra money. Ask for it. 
 

Kristy’s Money Tip:

Kristy Wallace:
I have three kids at home. They are little kids and every month or week the grocery bills were astronomical. And at the same time I was finding that I was spending a lot of cash every week and I couldn't quite understand why. So I spent a lot of time, I looked at all my budgets, my numbers, and where I was spending money and how I was spending it. I love Excel spreadsheets, so I categorized everything. And realized it was spending not just a lot of money at the grocery store, but a lot of money eating out just during the week. Getting coffee, grabbing breakfast, lunch could easily add up to $20, $30 a day. And when you think about that over five days a week, plus the grocery bills, it really adds up. So I stopped doing that. I stopped eating out. I would bring my breakfast and lunch. My husband and I would make these little egg muffins.

Kristy Wallace:
You make eggs in a muffin tin, so they're easy to just grab and go and make coffee at home. A pound of coffee is $12 versus a $4 cup of coffee when you're out. I love making soups and stews. They're relatively inexpensive to make and they freeze and they last a long time, so I make a big pot every weekend of something and just found it to be not only easy but financially healthy. And healthy for me in terms of the food I was eating.

Bobbi Rebell:
Yeah, and I think the everyday money tip there is actually look at the numbers because this is not something new. It's not something that we haven't all thought of. We all know that we shouldn't be spending so much money out, but it takes a lot to actually sit down and say, "Wait, look at what I'm actually spending," to actually add up the receipts.

Bobbi Rebell:
Especially when your grocery bill was high as well, so you might've thought, well I don't want to spend more money on groceries and if you eat at home in theory you'd be spending more on groceries so it's all going to work out. Not so much. I think you have a great example and making things like soups and stews in batches. I think that's a key thing that you have it ready in advance. It's something that I need to work on more is to actually plan in advance what you're going to be bringing with you when you go out so you're not left scrounging for coffee because you didn't have the coffee machine set the night before. And also maybe have a coffee cup that's portable that you can bring with you because you don't have something to bring in the coffee with you and it's time to go. You're kind of stuck and you're going to buy that coffee on the run.

Kristy Wallace:
Plan ahead, be creative. There's lots of great sites and recipes out there.

Bobbi Rebell:
What's your favorite site?

Kristy Wallace:
I like all recipes actually because it's crowdsourced and so there's kind of some fun things and the comments are really interesting. Food 52 is always great. There's some great bloggers out there. We will sometimes try to eat Paleo or maybe Whole 30, so some really great sites out there with some good modifications to recipes that are really healthy and delicious.

 
Plan ahead. Be creative. There’s lot of great sites and recipes out there.
 

Bobbi’s Financial grownup tips:

Financial grownup tip number one:

Let's talk about work ethic and the fact that while it's nice to enjoy your work, we all should. It is also about the money. In fact, if we're being honest, there is nothing wrong with admitting you are showing up because they are paying you money. I love that we're paying attention more these days to things like self-care and "work life" balance and it's about time that matters, but let's not forget Kristy's advice. Take the extra shifts because work is about making money. Not saying we can't all benefit from a little yoga. All that stuff matters too, but paying bills is also a form of wellness. Think of all the reduced stress by having extra cash in the bank. Don't lose sight of that.

Financial grownup tip number two:

Christie talks a lot about meal planning.With the holidays coming up maybe also do some shopping planning. We're just a smidge ahead of black Friday and there's nothing wrong with shopping, but if you plan out ahead of time what you're going to buy, those plans will go a long way to keeping you from buying something not on your list because it's on sale. That's not a good reason. I've fallen into that trap. Trust me, and also don't forget if you do fall into that trap and buy something and you regret it. As I've said before, don't be afraid to return it. You usually can. Problem solved.

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Financial Grownup Guide: 3 strategies to spend money like a Financial Grownup with Modern Frugality's Jen Smith
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Just in time for the holidays, Jen Smith, co-host of the Frugal Friends podcast and the author of the new book "Pay Off Your Debt For Good" joins us with her spending strategies so we can all shop like Financial Grownups.

3 strategies to spend money like a Financial Grownup

  1. Focus on your habits

  2. Figure out what you value

  3. Let go of guilt and shame

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When money is a life or death situation. A very candid interview and revelation with Whitney Hanson of the Money Nerds podcast. 
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Money coach Whitney Hansen, who hosts the Money Nerds podcast, reveals how the pain of poverty and family instability almost led her to a tragic decision as a teenager. We also discuss how the challenges of true financial struggle can impact a family and inform priorities as an adult. 

Whitney’s Money Story:

Whitney Hansen:
I still get choked up about this too, even to this day. But it was a really tough time in my life because my parents were going through this divorce and they were married for a long time, six kids, so they had a really great life together. But my dad started a business and that business led to unhealthy habits. So he had really, I guess some issues with boundaries. It was a 365, 24/7 business. And so he turned to-

Bobbi Rebell:
What was the business?

Whitney Hansen:
Pallet distributing.

Bobbi Rebell:
What's that?

Whitney Hansen:
Pallets, you always see him on Pinterest when people make like coffee tables and furniture and stuff from them, but it's what carries goods across the country in semi-trucks. So it's the wooden like crates almost. That's what his business was, was fixing those up and selling them.

Bobbi Rebell:
Okay. And so had he had that business before your parents got divorced or was it a new thing, so that was another change?

Whitney Hansen:
So it was before they officially got divorced. He started the business probably about 10 years before they officially divorced. And so it was just a really consuming business. He was terrible at delegating, could not find the right type of help. So instead of trusting people, he put all of that pressure on himself. And that led to having to take pallet calls at like two in the morning sometimes. It was just a nightmare. It really was.

Bobbi Rebell:
So then something happened with a mattress?

Whitney Hansen:
Yeah, so with the mattress, after they divorced, my mom moved up to Boise and truly she left that relationship for her life. The abuse was getting so bad and it was just a terrible situation. And so she moved up to Boise making $7.25 an hour at a hobby and craft store and trying to support six kids in this little two bedroom apartment. And we were so broke, Bobbi, like we were broke. We didn't have any money at all, so we were sleeping on the floor.

Whitney Hansen:
My mom and I, one day we were walking and we found a mattress in the garbage can. So we went home, we grabbed her car, threw this on the top of the car. It's really that ridiculous. We both like had our hands out the window holding the mattress down and we took it home. But we were so freaking excited because for our family, that meant we didn't have to sleep on the floor. And it was such a sad moment, but such a powerful one. I was 16 and I will never forget that. It taught me my first personal finance lesson.

Bobbi Rebell:
Tell us more about that.

Whitney Hansen:
Well, I started to really reflect on that and what I learned is that there's really a difference between a want and a need. A lot of times we say that we need something. Oh I need to get this new shirt, I need to get this new mattress, I need to get whatever it is.

Whitney Hansen:
But there's a huge difference between what we truly want and what we truly need. So I always carried that with me throughout my entire adulthood and my being a grownup. I mean that's something that I've always looked at, is this truly a want, Whitney, or is this a need? Of course it's like giving yourself permission to buy what you want on occasion, but always putting that in that perspective.

Bobbi Rebell:
Tell us more about that time of your life. I mean, how did you survive? How did you get other things? Were you able to get it through people that were helpful to you? You were you working as a 16 year old?

Whitney Hansen:
Mm-hmm (affirmative). Yeah, so that's the sad thing. When you come from a really poor, poverty type situation, the families all working together to support everybody. So I had my own job. I had a job when I was actually 14 is when I officially started working. But I bought the family car when I was 16. My mom took out a loan, I made the payment, and I paid for the car insurance. That's just the way we did it.

Whitney Hansen:
We had a ton of help. Our church was super great. They were really helpful from that perspective as well. But I didn't deal with it well. I've actually never shared this publicly, but when I was 16 I was hospitalized for suicide.

Bobbi Rebell:
Oh my goodness.

Whitney Hansen:
Yeah, it was a terrible time. It really was not great. But what I started learning from all of this stuff was that when you have control over your money, you have options, and that's what I decided when I was 16, I was never going to be stuck in a really crappy situation because of money. I knew that was something I always wanted to have control over.

Bobbi Rebell:
What kind of conversations were you having with your mom? Because at 16 you're not that young. You know what's up.

Whitney Hansen:
Yeah, yeah. No, I definitely did know what was up. One of the biggest conversations that she shared with me was the importance of education. That was the one thing she had regretted her entire life. Her family did pretty well. Her parents died when she was really young. They did well enough that they left her some money for college, but she blew through it all with my dad. They just were very financially irresponsible. So that was one of the big conversations was Whitney, you need to get an education. You need to make sure you can take care of yourself no matter what. So that was always the focus of the conversation when I was a kid.

Bobbi Rebell:
Where were you in the sibling order? What were your other siblings doing at this time in your life?

Whitney Hansen:
Second oldest. My oldest sister, she had quite a rough childhood herself, of course. She ended up moving out of the house officially when she was 16. She moved in with her boyfriend at that time. She has four kids now, so she's doing super great. But she was running her own family. She got pregnant when she was 17 in high school.

 
When you have control over your money you have options. 
 

Whitney’s Money Lesson:

Whitney Hansen:
I think the biggest lesson is how much control you have when you have money. When you have that money instead of just immediately blowing it on stuff that we don't really need, if you start to prioritize your own financial responsibility, and as a woman especially, you have to be able to take care of yourself in some capacity.

Whitney Hansen:
Now that's not saying don't be a stay at home mom if that's your dream, do it. But make sure that you have some skills that you can fall back on. I think that's one of the biggest lessons I can impart for people is just make sure you can take care of yourself, whether it's divorce or death or disease, we don't know what's going to happen in life with our partners, so you have to be able to really financially take care of yourself and be a grownup.

Bobbi Rebell:
That's so impactful what you're saying and really hits home with so many people because we don't know it. It may be something like a divorce, but also sometimes people become injured. Your partner may lose their job. There can be a lot of unintended things that happen and things that you can't possibly plan for, but you have to always be able to have an income stream, even if you take it up and down at different points in your life. Having that ability and the education to do that is really important.

Make sure you can take care of yourself..we don’t know what is going in life with our partners so you have to really be able to take care of yourself financially and really be a grownup.

Whitney’s Money Tip:

Whitney Hansen:
Oh, I love this. This is such a nerdy one, but it works wonders. My favorite tip in the world is for any person that's trying to better their financial life and doesn't quite know where their money's going, to print off your past 30 days of your bank statement and or your credit card statement anymore, we have Venmo as well, that all counts. Print those off, have those sitting in front of you and then assign three different categories that you tend to overspend on. So for me it's eating out, it's coffee, and it's Amazon. Amazon's the worst for me. So I will print off those statements, I'll write those at the top, and I will literally go line by line and highlight each of the different transactions as a specific color to make sure that I am looking at every single transaction.

Whitney Hansen:
It works like crazy because you have to highlight those transactions and you have to remember I'm the one that swiped my card this many times. This is on me. I think it's so much more personal than just like a roll up thing. I love apps and software. I think they're amazing, but when it's just a roll up number, it's not the same as when you actually have to physically highlight those things. It really does trigger a lot of changes in your financial life.

Bobbi Rebell:
Give us an example of something, especially when you first started doing this, that you noticed that you were surprised by.

Whitney Hansen:
For me, I've always been pretty frugal because of my background, but what I can tell you is I did this in a group with a bunch of college students, actually. We were doing this exercise and one guy kind of looked up and he had this deer in the headlights look. He was all white, and I'm not a nurse, but I'm like "Dude, are you all right? Do you need to get out of here? What's going on?" And he's like "Well, I just finally realized how much I spent on eating out." I'm like "Okay, cool. Well, how much should you spend?"

Whitney Hansen:
"I spent $400."

Whitney Hansen:
Now I think you and I get that that's not necessarily good or bad, it's all a proportion of your income. But he told me his income was $800 per month.

Bobbi Rebell:
Oh no.

Whitney Hansen:
I was like "Well, homie, I think 50% going directly towards eating out is probably not great." But he had no idea because he was just mindlessly spending and not even paying attention. I think it's really normal.

Bobbi Rebell:
Yeah, a lot of us don't know. What about for you personally, what have you noticed?

Whitney Hansen:
For what I've noticed, this is really interesting, whenever I feel insecure or not so great about myself or I'm like dealing with some self esteem issues or whatever it might be, I'm not feeling as confident, I tend to spend more money on clothes and things that I don't need. I see this in my spending. If I'm having a crap week where I'm just not feeling great about myself, I don't feel like I'm cute enough. I don't feel like I'm skinny enough, whatever the heck it might be, I see that in my spending. So for me, I have to really pay attention to that and just monitor my spending to make sure if I do have a bad week, I'm not actually just blowing money because I'm not feeling super great about myself.

Bobbi Rebell:
Well, and what's good about that is with things like clothing, everybody, you can return it.

Whitney Hansen:
Yes, you can.

Bobbi Rebell:
If you haven't taken the tags off or anything.

Whitney Hansen:
That's right.

Bobbi Rebell:
So don't wear it. So versus like going out and eating, like the gentleman you were talking about, that can be at least corrected, right?

Whitney Hansen:
Absolutely. I think that awareness is key. So when you do this exercise, you're going to get that awareness. Then you can start to say, am I okay with these charges? Or if you want to fix it, you can. I think that's the beautiful thing.

Bobbi Rebell:
I love that. Let's talk more about The Money Nerds Podcast, because this is one of my go to's. I love it that it's three days a week and you do different things. So you do Mondays, you talk about just kind of what you like. Then another day you have your sort of normal format where you do interviews, and then Fridays are always these five tips that are things you can really do in your life right away.

 
Whenever I feel insecure.. I tend to spend more money on clothes and things I don’t need.
 

Bobbi’s Financial grownup tips:

Financial grownup tip number one:

If your financial problems are weighing on you mentally, you must get help. Please find the right professional. You are not alone. We've all been there and there are many organizations out there that can work with your budget, even if that budget is zero. Many employers also offer mental health counseling that is often a free benefits.

Financial grownup tip number two:

We talk a lot about apps and online resources for your finances on this show, and yes, there are a lot of resources also for mental health online. I'm going to give you links to some articles in the show notes that list options, but here are some that stand out that are pretty popular. One is Talkspace. Another one is BetterHelp, and then 7 Cups of Tea, which is more of a peer to peer resource where someone, maybe like you, can just be someone to listen to you and hear what's going on in your life. I want to caution you guys. I have no affiliation with any of these and I have not vetted them directly myself, but they are places to start and do your own homework.

Episode Links:

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Financial Grownup Guide: 5 Ways to Manage Unsteady Income in the Gig Economy with Zina Kumok
FGG Zina Kumok Instagram

The gig economy is not going away anytime soon and that means we have a big challenge because a lot of us dong’ get steady paychecks. Freelance writer and personal finance expert Zina Kumok of ConsciousCoins.com shares her success strategies and more.

5 Ways to Manage Unsteady Income

  • Make sure to have an Emergency Fund

  • Find the minimum amount you need to earn a month

  • Having extra money

  • Diversification

  • Increase your rates on a regular basis

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Awkward career moments and how to get through them with dignity with Super Woman author Nicole Lapin
Nicole Lapin Instagram

Journalist and author Nicole Lapin shares a hilarious story of how a lack of preparation almost led to total humiliation.  Plus why procrastination can be a good thing for financial grownups.


Nicole’s Money Story:

Nicole Lapin:
Yeah. I started as a business reporter on the floor of the Chicago Merc when I was 18 years old, and when I was asked if I knew anything about money news or business news, I totally lied, and I faked it till I made it. And then I had to become real, because I found that money is just a language like anything else, and I could not speak that language. So I was going to interview the founders of a tech company at the time and my boss, who was awesome, said to me as I ran out the door, and I would always carry like a big diaper bag, almost combat ready with all sorts of stuff, like a poncho just in case, from my time in actual general news, I didn't know what would happen. I was combat ready. And he was like, "Do you have the P&L?" You know, a lot of people call me NL or Lapin for short.

Nicole Lapin:
And I was like, "No dude, I'm good. I don't need to pee." And I get to the interview and the PR person was like, "Do you have the P&L?" And I'm like, okay, think, Lapin, think. She is not asking you if you need to pee, this must be a money term. I sit down with the founders, and they're like, our profits, as you can see from our P&L, you know, blah blah blah blah. And I'm like, okay, okay, has to do with profits, think, think, think. Profits. L, losses. And I kept saying PnL, like Kibbles 'n Bits, and I didn't even know it was an and. Like, I just was so clueless, and that was a great example of how I had to think about this right on the spot and definitely was not prepared.

Bobbi Rebell:
Wait, so what happened? How did this play out? Did you have an aha moment in the middle of the interview?

Nicole Lapin:
I had the aha moment, and I knew enough that it had to do with their balance sheet, and so I could sort of dance around it and get through the interview. Then after that I wrote down PnL, like N for Nicole, and then it took me another hot minute to realize there was an and sign. It was like profits and losses.

Bobbi Rebell:
At the time, did you confess to anyone? Did you tell your boss, "I didn't know what that meant," or did you just keep going?

Nicole Lapin:
No, no, no, no, no. I just had super intense imposter syndrome, and I just thought everyone was going to figure out that I didn't know what I was talking about, and I would have never, ever admitted at the time that I couldn't speak this language. I only now can talk about this, very gladly in hindsight. I love making fun of myself with the most embarrassing money stories, but no, definitely not at the time.

Money is an intimidating language. It’s ok if you can’t speak the language. Just ask what something means.

Nicole’s Money Lesson:

Nicole Lapin:
I think realizing that money is an intimidating language. We just don't have a Rosetta Stone for this growing up. And it's okay if you can't speak the language. Just ask what something means. I've talked to COs of major publicly traded companies who have asked me like what does [inaudible 00:06:00] mean, for example, like right before we went on the air, and I was like, "Dude, it's just the bond buyback program." Like, no big deal. And they were like, "Yeah, I just didn't know the terminology." And so there's lots of terminology that sounds confusing. If you went to China and you didn't speak Chinese, you'd be confused. If you went to Wall Street and you didn't speak the language of money, you would be confused, too.

Bobbi Rebell:
And I love that you're saying that, because so many of us kind of nod and pretend we understand something and maybe make decisions that we shouldn't make, because we don't want to admit that we don't get it.

Nicole Lapin:
Yeah, totally. And you're definitely not alone. I think a lot of people smile and nod and don't join basic money conversations because they're too intimidated and too scared to admit that they don't know what's going on.

Bobbi Rebell:
So true. And by the way, your website and your books are a tremendous resource for understanding a lot of this stuff.

I aim for progress and not perfection. If I have more good days than bad days then I am totally winning.

Nicole’s Money Tip:

Nicole Lapin:
I like to rethink conventional financial wisdom, conventional business wisdom. And yes, you're right. I rewrite financial dictionaries and business dictionaries. I did it in the back of Rich (beep) and Boss (beep). This is maybe why I'm single. But at the end of every chapter in every book, I rethink conventional wisdom to hopefully help you think for yourself. And procrastination is often used as a bad word. It's used as something that you should avoid, but I actually think that you can not fully procrastinate, because it's so cathartic to cross out all the things on your to-do list, like, here we go, dry cleaning, you know, pick up this, blah blah blah blah blah. And actually, those things might not move you towards your goals. So if you remind yourself of what you're working toward and what you have to do and almost connect the dots, I came up with a Super Woman journal that's a companion journal along with Becoming Super Woman to help you do that throughout the day, and I create this point system that's almost like a weight loss sort of system that allows you to give yourself points for things you're focusing on and forgive yourself first if you're not focusing on just the then and there. Because I think we can have it all. We just can't do it all, especially not at the same time.

Bobbi Rebell:
So true. And another thing that I love about the book is you have these really compelling quotes. For example, related to what we were just talking about, you have a quote from Mark Twain, "Never put off until tomorrow what you can do the day after tomorrow," which makes a lot of sense when you really think about the reasoning behind it.

Nicole Lapin:
Yeah. If you have to pick up your dry cleaning or something, and you need to get something done that will move you toward making your side hustle your full time hustle, I would do that and then get your dry cleaning, unless you really have like nothing, nothing to wear. I would do that later on.

Bobbi Rebell:
Another thing in the book that I love is that you have not just a to-do list, but a have done list.

Nicole Lapin:
Yes. Because, you know, we often get into this mode of we've just not accomplished anything, and we're not doing anything compared to everybody else on Instagram. And I think comparison is the thief of joy, and also we tend to compare ourselves to the best version of each aspect of our lives. So we compare our fitness regime to a fitness blogger who works out five hours a day, or our mommy life to that of a mommy YouTuber who bakes bread for her kids and homeschools them. That's not realistic. And so if we get into that cycle and we don't have the definition of what success is to us, we often feel inadequate. We shouldn't.

Bobbi Rebell:
No, we should not feel inadequate. But one thing that you also work through in the book is you have specific plans for people to organize and get towards those goals in a realistic way, not in a way where you're trying to keep up with somebody, like you were just talking about.

Comparison is the thief of joy

Bobbi’s Financial grownup tips:

Financial grownup tip number one:

We didn't get to this in the interview, but a lot of Nicole's advice focuses on productivity and avoiding distraction and all the stress that that causes, and of course spending time when you didn't mean to on things. For example, she recommends a browser extension called unroll.me. It's free, and I am now using it. I will leave a link in the show notes. You can always find the show notes by going to bobbirebell.com and then going to the Financial Grownup podcast area. There's also a handy search box in the upper right hand corner, where you can always just type in the guest name or any keyword, but definitely check out unroll.me.

Financial grownup tip number two:

Another one from Nicole's book was to keep emails to five sentences. If it has to be longer than five sentences, then it deserves a phone call. I'm going to start trying that in my workflow. We'll see how it goes, but if you do it, too, let me know how it goes.

Episode Links:

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How to recover when your credit score is unfairly poisoned with Popcorn Finance's Chris Browning (Encore)
Chris Browning Instagram

Chris Browning, host of the Popcorn Finance podcast got a clean bill of health for his wife after a hospital stay a few years ago. But despite having been patients there before, a billing mixup left his credit score needing intensive care. 

Chris’ Money Story:

Chris Browning:
Yes so you know, unfortunately my wife, she had to go in for surgery and which is never a good thing. So we went to the hospital, everything got taken care of. She's all well now. We figured we'd just get a bill in the mail, that's how most medical bills come, they just send you something in the mail.

Bobbi Rebell:
Did they do any paperwork while you were at the hospital? Did you give them insurance information? What actually transpired at the hospital? Because you do usually fill out some stuff.

Chris Browning:
Yeah, so leading up, you sit in the finance office and they have you sign a couple of waivers and disclosures. And they say. "Alright, let's see your insurance". They took a copy and they said, "Okay we'll bill you". And that's literally all they told me. No further information other than that.

Bobbi Rebell:
And the hospital was in Network? Do you remember?

Chris Browning:
Yeah, it was an in Network hospital.

Bobbi Rebell:
So you were trying to be in Network, okay.

Chris Browning:
Yes, so we did everything we thought we were supposed to do and we visited the hospital before and the billing seemed to work fine, so you know we didn't even think twice about it. It felt normal.

Bobbi Rebell:
This might be important later on. You were in the system having visited the hospital before?

Chris Browning:
Yeah, it was a local hospital.

Bobbi Rebell:
Okay.

Chris Browning:
So we just thought, we'll get a bill in the mail like we have in the past. We waited around, nothing came after a couple of months and to be honest, I kind of just forgot about it, because it had been so long and it just never showed up.

Bobbi Rebell:
I would totally forget about it.

Chris Browning:
Yeah, after two months, you assume you would receive it. After that, life just goes on. You do other things. You live life. And so, I have this habit of checking my credit score, because one of my credit cards on their app, they allow you to check your credit score for free, and they'll update it like every seven days. And so I was just taking a look at it, and I noticed my credit score had dropped like a crazy amount. It had dropped about 150 points. That was very alarming, to say the least. And so I decided to take a look in my credit report. And I went to freecreditreport.com. I saw this like delinquency mark and I was like, that's strange. I remember paying all my bills.

Bobbi Rebell:
Right.

Chris Browning:
And when I looked into it, it just gave me just a random number. It didn't really give me a lot of details.

Bobbi Rebell:
Like a phone number?

Chris Browning:
Yeah, it was a random phone number from a ... it was an area code I'd never seen before. And so I gave the phone number a call, and then they gave me the details. They said this is from the hospital that we had visited, and they say you didn't pay your bill and it's been turned over to a collection agency. And this was the collection agency that I was speaking with.

Bobbi Rebell:
Wow.

Chris Browning:
I was just shocked and I was like, well how did this happen? And they have limited information.

Bobbi Rebell:
Sure.

Chris Browning:
And all they'd allow me to do at the time was they said, "Would you like to set up a payment plan?". And I was like, well yeah I want to get this cleared up. But I said, "Let me call the hospital first".

Bobbi Rebell:
Well right, and how do you even know they're legit. I mean they're saying they have the debt, but what exactly happened? Because you'd never heard from the hospital.

Chris Browning:
Exactly, so I was a little hesitant. I don't want to give you money just yet. So I called the hospital and got hold of billing department and I asked them. I said, "I see this delinquency on my credit report. They're saying that our bill was into collections, but we never received a bill in the mail". They said, "Well yeah, we mailed it out to you". And I said, "Well we haven't got anything for months". So they checked their system and they said, "Well here's the address we have for you", and it was the wrong address. They had transposed the numbers around, and who knows where the bill actually went.

Bobbi Rebell:
Which is crazy because two things. First of all, you had been to this hospital before, so presumably you were in the system correctly at some point because you had paid previous bills. And number two, any company, any person, we should all do it, but certainly a company, a hospital, should have a return address. So if they were going to the wrong address, you would think that they would return the mail, and the hospital would receive it back.

Chris Browning:
Exactly. You think they'd be some type of notification for them to know that whatever they mailed out just came back.

Bobbi Rebell:
And they never called you.

Chris Browning:
They never called.

Bobbi Rebell:
But presumably your phone number is on there.

Chris Browning:
Exactly, you'd think if they hadn't been paid all this time, they'd have at least called to follow up. But no. I think maybe it's just the sheer volume they deal with. They don't even try, they just immediately send it to collections after the time period had passed.

Bobbi Rebell:
So then what did you do?

Chris Browning:
So after I verified with them what collection agency they actually sent the bill to, and it matched the information they I had received from the number I had called, I called the collection agency back, because at that point, the hospital said there's nothing we can do. It's been sold to collections, you know it's out of our hands. I called the number back, I spoke with them. I said, "Yes, we want to take care of this". And I said, "If we pay this off, is there a way that this could be removed from my credit report, because it's a huge mark on my credit?".

Bobbi Rebell:
And it's also not your fault.

Chris Browning:
Exactly. Because I explained to them, I said we just never received the bill. I didn't know what type of pushback I was going to get. If they were going to say no. But surprisingly they said, Yes. If you set up, if you agree to a payment plan now, they gave me the total amount. It matched what the hospital said it should be. They said, if you pay this off, we will contact the credit bureaus and have the delinquency removed, because you've taken care of this.

Bobbi Rebell:
Of course. That's the least they can do. Did the hospital take any ownership of the fact that they had not followed up?

Chris Browning:
Not at all.

Bobbi Rebell:
That's disappointing.

Chris Browning:
They basically just said, sorry, nothing we can do. It's out of our hands and it was on me to take care of it.

Bobbi Rebell:
And it's foolish on their part because generally, and I assume this was the case when you send something to a collection agency, they're only getting a fraction of what the bill was. So they lost out for not bothering and not having the right systems in place to check with you. Presumably the doctor could follow up with you and your wife, so they had contact information that was correct in some part of the system.

Chris Browning:
You'd think that if they knew they're going to lose money, that it'd be in their best interest to do a little more follow-ups, spend a little more time, but no, they just I guess, just dump it off.

Bobbi Rebell:
Right, they lost money too. So that maybe there isn't the right stakeholder at the hospital that took ownership of the fact that that bill was not being paid for that reason.

Chris Browning:
Exactly.

Chris’ Money Lesson:

Chris Browning:
I would say first of all, make sure that you follow up on all your medical bills. Even if you think that the office is going to take care of it the way they should, you just never know. You could end up in the situation like this. So I do acknowledge that I could have called and followed up after a month of not hearing anything back.

Bobbi Rebell:
But maybe the insurance you were in Network, so if I was doing something in Network, I would have assumed that if I didn't get a bill, the insurance covered it.

Chris Browning:
I made that assumption too, but I think after this now, I'm going to be on the safe side.

Bobbi Rebell:
Of course.

Chris Browning:
I'm going to give them a call just to follow up if it's been like an unusually long amount of time since I haven't got any communication from them. Just to eliminate any issues or this ever happening again.

Chris Browning:
And the second thing I would say, check your credit score. I was really fortunate that that was a habit that I had picked up. You know we had been paying off some debts so I was in the habit of looking at my credit score to see how it was changing. That's the only reason I knew that there was any type of issue is because I saw my credit score had dropped drastically, and that triggered me to look at my credit report, and that's where I found the error, and I was able to finally take care of it.

Chris’ Money Tip:

Chris Browning:
So my money tip would be check with your credit card company, if you do have a credit card. Or even some banks. A lot of them offer access to your credit score and some even your credit report directly through their website or their mobile app. And so it's really simple. It's free a lot of the time and it's just a really convenient tool to have with you, and whether you're looking for errors or you just want to kind of track your progress. I think it's a really great incentive that these banks are offering to let you stay on top of your credit and your finances.

Bobbi Rebell:
And specifically, how often do you do that?

Chris Browning:
I've slowed down. I was a little obsessive. I was checking like every day at one point. Now I'm on a once per month basis. I'll log in, just kind of look and see how things are going, just I want to keep the practice up. I don't want to get too comfortable and let too much time pass, because who knows when an error could pop up.

Bobbi Rebell:
So when people check their credit score, what are the things that they should be looking for that are good and that are bad?

Chris Browning:
So I would say for sure, any type of drastic change. So if you've made this a habit and you're checking on a regular frequency, your credit score's not going to swing wildly. You know it's normal for it to swing 10, 20 points here and there. But if you see any type of drastic change, that would for sure be a trigger point to let you know you need to look into this a little bit more. Whether it's going to some place like freecreditreport.com which is run by Experian and you're getting a copy of your credit report just to see what's going on. Wild changes in any area of your finances is normally a sign of something that's not normal and that's maybe something you should look into a little bit more.

Bobbi’s Financial Grownup Tips:

Financial Grownup Tip Number One:

The only thing Chris did wrong here, he did not follow up in finding out what he owed the hospital. So the tip is to try to stay on top of your medical bills, especially the ones that you know are probably coming. Even if you're hoping they're not. That said, the visit was in Network, so Chris in all fairness could have believed there wasn't much to do except for a co-pay that he probably had already paid at the hospital. But at the end of the day, he himself says he should have checked in and been more on top of it. Mixed feelings about that though.

Financial Grownup Tip Number Two:

Don't assume that corporations or institutions such as hospitals are competent in their billing. Question everything. This especially goes sadly for end of life situations where the family is distracted and just wants to move on. Assuming you do get bills, try hard as it may be to go through them. I know of some instances where the bills were so out of control, literally offensive, that people have gone to the financing offices of the hospital and just negotiated them down on the grounds that no one could possibly go through every charge for an overpriced Bandaid or medication or whatever, and prove that it actually happened, was given and was priced correctly. Fairly, and fairly is pretty broad when it comes to our healthcare system. Hold them accountable. Just because they throw a list of a thousand teeny charges on a bill, doesn't mean you can't question it.

Episode Links

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How to get a free family vacation with Park Place Payments founder Samantha Ettus
Samantha Ettus Instagram

When Park Place Payments founder and CEO Samantha Ettus was just getting started in her career, family vacations were not in the budget. But she found a way to get a luxury vacation for free, with a little creativity, and a sense of adventure.


Samantha's money story:

Samantha Ettus:
Oh my gosh. You're the first person I've shared this with on air, but this is a little bit embarrassing. That's okay. We go way back, so I'll share it with you. But I was pregnant with my third child, and I had two little ones, Ella and Ruby, who were both under age five at the time. And spring break was coming up. We were in a very small New York City apartment. It was 1400 square feet. And I was freezing and just exhausted, and I said to my husband, "Where are we going to go spring break when the kids are off?" And he was like, "What do you mean? You have a book coming up that you have to work on, and I have this business I just started, and there is no budget for a vacation." I kind of had my own version of like an adult temper tantrum where I was crying and emotional and pregnant, very pregnant, and just beside myself that there was no way to get out of Dodge basically.

Samantha Ettus:
So basically we got in this argument and he said, "Well, if you can figure out how to do it for free, I'll take the time off." I said, "Okay, I'm going to do it." The first thing I did was get online, and this is ridiculous, but I looked up-

Bobbi Rebell:
So this is basically, I can tell, this is basically how Samantha Ettus gets a vacation for free. Okay. Go.

Samantha Ettus:
Exactly. Yes. Thank you for titling it. So basically I quickly got online and just said I was going to enter a contest where you could win a vacation for free. That was a total dead end.

Bobbi Rebell:
Or just enter the lottery, Samantha. Why not.

Samantha Ettus:
Right, exactly. If we're going down that path. Good stats there. And then I went on these home-swapping sites and saw so many exciting homes. Then I thought, well I can [inaudible 00:05:52] to this apartment. I went to the flower store. I basically had completely [inaudible 00:05:57] the apartment and photographed it by the time the day was over, and that night we had 15 to 20 offers of home swaps. There's all these websites where you can just house swap. You have to sign up and do all the things, and you barter, and people will immediately start making offers like, "Do you want my flat in Paris if I can have your flat in New York City?" I mean, that's literally what it was like. And it has to be compatible dates, but you type in your dates. I mean, these sites are really sophisticated at this point.

Samantha Ettus:
So we ended up swapping. By the next week we had our spring break plan. We used frequent flyer miles to go to Newport Beach, California. There was a family there of five. They had a brand new home. I looked it up on Google. I even Googled the owners to make sure they were legit people. She was like a VP at some company, and so I knew she was like a real person and I could find her on LinkedIn. She actually left her car, which was an SUV, at the airport for us, so that when we landed we had her car for the week. The only thing I had to do was feed her fish, which my little kids thought was so exciting, and we had a one week vacation in Newport Beach that was completely free.

Bobbi Rebell:
And she let you drive her car?

Samantha Ettus:
Yeah.

Bobbi Rebell:
Oh my goodness.

Samantha Ettus:
And by the way, the one thing we did was we had a housekeeper come right before they came to our apartment and right after they left. So for us, you wouldn't have even noticed that they were there. It did not impact our apartment at all. We left their apartment in good shape and they left ours in great shape.

 
I think prioritizing vacations as a family is a really good use of your money, because those experiences are more valuable than things.
 

Samantha’s money lesson:

Samantha Ettus:
I think it was homeaway.com. But otherwise it was just the number one house-swapping site, whatever that is. You can just Google it.

Bobbi Rebell:
Have you done more, by the way, since then?

Samantha Ettus:
We haven't done more. And the other lesson I think is-

Bobbi Rebell:
Wait, why not?

Samantha Ettus:
Because we actually fortunately got into a position where we didn't need to do a house swap for a vacation. We found other ways to pay for the vacation. The other thing is we were in a New York city co-op, and like shh, but you're not really supposed to be house swapping in a New York City co-op. So it was a little bit tricky. But it's many years later. So I think I'm safe to share that with your listeners. But at the end of the day, it all worked out beautifully. I think in general we had a great situation. Their house was not as clean as I would have liked it to be. It wasn't as clean as a hotel would be. There were certain things that weren't perfect, but it was as close to good as you could get. I think the lesson is just you can always figure it out.

Samantha Ettus:
But the other lesson is to always keep that vacation money aside. Like figure out either a side hustle or figure out a way to put away money for a vacation. Because at least in my family, we are a two-income family. My husband and I are both working, and our vacations are so important to us because it's a lot of quality time with our kids. And so especially as our kids are getting older, we care so much about that time. And I think prioritizing vacations as a family is a really good use of your money, because those experiences are more valuable than things.

Bobbi Rebell:
And I'm so glad you said that. It reminds me of the question that Warren Buffet got from a child recently asking about how to suppress his desire to, for example, go on vacation. I think they were talking about Disney, or Warren Buffet brought up the idea of Disney that you can say you want to save up for a seven-day trip to Disney, but then by the time you've saved up for seven days, your child is not the right age anymore or the age that you wanted to go. So maybe it's better to go for a two or three-day Disney trip. Or in your case, maybe it's better to go on a home swap and go on the vacation rather than just not, rather than waiting for the perfect time when you're completely financially able to afford your dream vacation. You have to live your life.

Samantha Ettus:
And the other thing about that it's the same thing as people saying, well, it's not the right time to have a baby, it's not the right time to fall in love, it's not... The bottom line is life doesn't work that way. And if you fall in love, go for it. If you want to have a kid, you'll figure it out. There's no perfect time for any of this. But I do think that time passes really fast with people you love. And so the more time you can spend having those experiences now it's really worth it. Don't delay happiness.

Bobbi Rebell:
Don't delay happiness. Excellent point.

 
Time is more valuable than any other thing you have so use it wisely.
 

Samantha's everyday money tip:

Samantha Ettus:
Yes. I think it is critical to think of your time as money. So for example, I mean this is just a little small example, but part of my team yesterday was ordering in lunch because we had a big conference call, and one of my employees who focuses on the budget was like, "Oh my gosh, it's so expensive." And someone said, "Well I'll just go get it." And I was like, "Hold on. Hold on one second. The amount of money we're saving for you to go get it, for you to be gone from the office to go get it for 45 minutes is actually not worth the $8 we're saving."

Samantha Ettus:
And so sometimes we forget that time is money. And that's just a micro example at work. But then at home it's like I will meet so many people who think it's better to not spend $40 on a housekeeper once a week or $50 on housekeeper once a week, instead of doing it themselves. But what could you be doing in that four hours? Could you be working on a side hustle, or that business idea you've always wanted to start? Like there are so many things you could do with that time. Or is it maybe worth it to spend that time doing something alone with your child?

Samantha Ettus:
I think it's pivotal to think of time as money. And pretty much time is more valuable than any other thing you have. So use it wisely.

Bobbi’s Take:


Financial Grownup tip number one:

Samantha talks about the cost of being out of the workforce, but with so many entrepreneurial ventures these days, how that is defined is changing. So you may work for yourself and not be in a traditional job and think you are good to go. And you are good to go to an extent, but you need to make sure that if you are not working for a corporation that gives you benefits, you are also paying yourself the benefits that you would have had. And specifically I want to focus on retirement savings. Many full-time jobs have some kind of plan, often a 401k with a match. If you do something yourself, for example, for the flexibility, something like Park Place Payments, make sure you calculate more than just your salary when you are figuring out how much you are really making, and make sure you set up a retirement plan for yourself and you fund it consistently.

Financial Grownup tip number two:

Go on short vacations if you are on a budget. My family wanted to go to Iceland. It is crazy expensive. We went for four days. We had an amazing time. And if you can pay for part of it, by the way, with points and so on, do it. Don't save it all up for the most amazing round-the-world trip when you get old. Just use it now. Don't save it for when the time is perfect. Do it. I'm looking at my 12-year-old and wondering how he is 12 years old, and I am so happy that we have gone on the trips that we've gone on, and my only regret really is that we haven't done more adventures as a family traveling.


Episode Links:

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Park Place Payments Website - www.ParkPlacePayments.com

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Writing your own rules after rejection with Happy Go Money author Melissa Leong (Encore)
Melissa Leong Instagram

Happy Go Money author Melissa Leong shares the story of how her teen novels were rejected by mainstream publishers, but went on to sell over 70,000 copies after she decided to take control of her own career. Plus everyday social media tips to be happier no matter how much money you have or don’t have.

You can’t wait around to make the perfect amount of money. You can’t wait around for your boss to give you that raise for you to be happy.

Melissa’s Money Story:

I tried to shop this around. It's a vampire series, during the time ... Well, it was the tail end of Twilight, so no publisher wanted another vampire book. So I got a lot of no’s, in which case I was faced with this decision of, what is my dream worth? I want to get this done, so what am I willing to invest in myself? So I created a budget of how much I would spend on, pay a designer to create a cover, to publish it myself, to put it out into the world.

I self-published it, and yes, it turned out, in more ways than one, to be a great, great experience, something that I consider a success in my life. Something that I could check off my bucket list. And I still get the occasional check in the mail, even though I don't do all that much work publicizing it. I did make my money back and then some, and it was basically a great gift that I could give to myself, just in terms of learning that I could build a brand, make money for myself outside of a salary, and take those tools and make more money in another career.

Bobbi Rebell:
Tell us more about the journey. Did you write it first, and then you went to different publishers? How did it actually work? And how did the economics change between, if you had gotten a deal with a traditional publisher versus your own situation where you were self-publishing? What did that actually involve from a business and an economic standpoint, and a marketing standpoint?

Melissa Leong:
I think people don't realize that when you go and you create any product, you are entering into a business. You're your own business. You're your own publisher. I learned so much about being my own marketing department, my own publishing, and quality control, and PR, and that all requires resources, time and money. So yeah, I didn't have a publisher to push my books, but because I was doing everything myself, I had full control, and I had a huge percentage of the cut of sales. A traditional publisher might give you 7% off of the book selling price, but say you publish through Amazon, you get 70%, depending on what you price the book at. That was really rewarding.

Bobbi Rebell:
I realize we were talking about PR for the book. We didn't say what the book title was, and where people can get it. We should say that, right?

Melissa Leong:
Yes. It's still on Amazon. The first book is called What Kills Me, and the second is I Am Forever. It's a teen adventure novel. It's based on a vampire story.

Mute the people on social media who make you feel bad about yourself

Melissa’s Money Lesson:

The same lesson that I have when it comes to happiness. I think we sit around waiting for external factors to fulfill us, and that's not how life will serve you best. You can't wait around to make the perfect amount of money. You can't wait around for your boss to give you that raise, for you to be happy. Happiness is for you to fulfill for yourself. It's the same thing with any of your goals or your dreams. They all seem lofty, and they all seem huge in the beginning, but you have to take that first step. You turn on the heat, and if you turn off the heat before the water boils, the water will never boil. You just have to keep going. You break everything down into some sort of small, bite-sized goal, like writing a 60,000-word book in six months. That was my goal, and I thought, "That is ridiculous. How am I going to do that?"

Well, I broke it down to the smallest thing. Every single day, five days a week, I have to write 500 words. There you go. If, by the end of the day, I haven't written 500 words of something for this novel, then I didn't feel good. I also had a partner who I could check in with, and say, "I met my goal today. Yay. Somebody keep me accountable." It was something very tangible to do in a very short period of time.

I was faced with this decision. What is my dream worth? I want to get this done and so what am I willing to invest in myself

Melissa’s Money Tip:

There is a study that shows that if you live beside somebody who's won the lottery, you are more apt to go bankrupt, because you're also spending on tangible, visible assets, even though you have not won any money. It is something that we beat ourselves up for, but it's something that you can control. You can put a tracker on your phone to see how much time you spend on social media. You can mute the people on social media who make you feel kind of jealous, who make you feel bad about yourself, who don't share your values. You can fill your feed with things that are uplifting, things that inspire you.

If you find yourself comparing yourself to other people, then choose what specific attributes that they have, that you admire. Don't admire somebody because they're rich. Admire them because they have some sort of tenacity, or some sort of perseverance quality that you think that you would like more of in your own life.

Bobbi’s Financial grownup tips:

Financial Grownup tip number one:

Inventory your stuff. We're not saying to do a Kon-Mari, reference to Marie Kondo, who is known for Tidying Up. Just know what you own, so you can make a decision about whether you want to own more. At least know what you have, so you don't make buying mistakes. So, for example, you don't buy something that you already have five of, you just didn't know where they were. And let's be honest, we've all done that. Make sure you know where your stuff is, so it's there for you when you need it.


Financial Grownup tip number two:

Again from Melissa's book, Happy Go Money: Delete your credit card info from the browser on your computer, your phone, iPad, whatever you use to shop, so you have to manually enter it each time you want to buy something. What I love about this advice is that it's not about buying something, whether you need it or just want it. That's okay. It is about creating a speed bump so you have to slow down and think about the decision, and make it a thoughtful one, and it's okay to buy things.

Episode Links:

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Happy Go Money author Melissa Leong shares the story of how her teen novels were rejected by mainstream publishers, but went on to sell over 70,000 copies after she decided to take control of her own career. Plus everyday social media tips to be hap…

Happy Go Money author Melissa Leong shares the story of how her teen novels were rejected by mainstream publishers, but went on to sell over 70,000 copies after she decided to take control of her own career. Plus everyday social media tips to be happier no matter how much money you have or don’t have. In this Financial Grownup podcast episode you’ll learn the things you can do to create your happiness. #Happiness #Author

 
How to get the biggest raise possible with Luminary CEO Cate Luzio
Cate Luzio Instagram

Cate Luzio had no problem getting her boss to agree to give her a raise, but was caught off guard when asked how much she wanted. Cate shares exactly how she was able to come back with her number in just 24 hours, and how we can all get paid as much as possible. 

Cate's money story:

So I spent many years in corporate investment banking, but a large stint of it at JP Morgan. I was living in London, I was already at a managing director level, I was managing a big business within the corporate bank. I was, as women do, getting ready to prepare for that year end discussion and to ask for a raise. I go into my boss's office who was amazing and as I'm starting to already defend my accomplishments and list them out within 30 seconds of me speaking, he says, "Cate stop talking." I thought, "Oh, God, what did I do wrong?".

Bobbi Rebell:
Yeah, I would be worried.

Cate Luzio:
I thought he was going to say, "You're out.".

Bobbi Rebell:
Oh, no.

Cate Luzio:
And then he said, "What's your number?"

Bobbi Rebell:
Meaning?

Cate Luzio:
Meaning what's the number?

Bobbi Rebell:
How much do you want?

Cate Luzio:
Exactly. Because, one, he didn't have time to waste, and I will tell you that. And two, he was like, "Let's get to the point. You're going to come in here and give me all your accomplishments, but I'm your manager, I know your accomplishments, I know what you've done for the business. So tell me how much more money you want to make." And I had never even thought of the number, which is embarrassing to one extent and then proves a point to the other around that women often are ready to just talk about, list out what they've done and how they've made a value to the company versus going in and asking for that number and then being prepared to defend why they've asked for that. And so, he said, "I give you 24 hours and you come back to me with a number.".

Bobbi Rebell:
Okay, no pressure. So, what do you do with that 24 hours?

Cate Luzio:
I knew that my team, more broadly the leadership team, were all a bunch of men, and that was fine, they were great, but I couldn't ask them. I had come from a different business about a year prior to that within JP Morgan, but I knew I should be making a big jump. So, what did I do? I called a bunch of my guy friends at other banks. I just said, "Here's the situation, I just need to know what you make."

Bobbi Rebell:
Wait, let me just ask you. Did you just randomly pick up the actual, I hate to say this, the actual phone, meaning you didn't text them, you didn't email them.

Cate Luzio:
No.

Bobbi Rebell:
But you were picking up the phone.

Cate Luzio:
Picked up the phone.

Bobbi Rebell:
And putting them on the spot.

Cate Luzio:
Putting them on the spot. And I had done that throughout my career. I think women don't realize this, and I think it's a lot in the banking sector, that when you get your bonus everyone's pounding their chest, like, "This is what I got." And guys do. They tell each other what they make. So they benchmark early on. And I had been doing that early on in my career. And then as I got more senior it was like, "Oh, well I'm getting more jobs and I'm getting these big promotions. This is great." And I had forgotten about I should be getting paid for what I do.

And so that's what I did. I spent that night calling and talking. And I remember I met with one of the guys that I knew at a big bank competitor, and hashing it out. And walked in the next day with the number.

Bobbi Rebell:
Let me just stop you there. What was your take on the numbers they were getting? What did you learn just from those numbers about where you are relative to them?

Cate Luzio:
Oh, much lower. I mean considerable amount lower. And again, remember, I think it didn't have to do with the company not wanting to pay me. It was commensurate with I had been at the firm for a while. You don't normally get huge bumps and raises unless you come from another firm. If you've made a jump that normally happens with your bonus or your variable compensation. So that was not an expectation that someone would walk in and get a very large raise. I knew that from the hundreds of people that I had managed.

Bobbi Rebell:
And you hadn't asked.

Cate Luzio:
And I had never asked. A part of me thinks, "Oh, I should've asked." And then part of me thinks, "I'd only been in that particular role for less than a year. So, was it warranted?" Yes, because not only of my performance, but my potential to continue to perform in that role, and bigger roles. And so, we hear it a lot, men are promoted on potential, women are promoted on performance. This wasn't even about promotion. This was about getting a fair compensation.

And so, when I did that benchmarking and talking to my male peers, I realized I was making a lot less. And so the next day I went in and he said, "Do you have your number?" I said, "Yeah, this is my number." He said, "It's not unreasonable. I don't know what we can do, but it's not unreasonable." To which I walked out thinking that's a huge win itself that I didn't come in and him say that's absolutely never going to happen, which, by the way, that happens quite a bit.

And so, three months later when you actually get your comp information and your bonus, they hand you a paper, and that has everything written. And so, I have no poker face. And so I immediately pull up the paper in front of my face, because I don't want him to see if I'm crying or if I'm smiling. Because if it was going to be a bad number I was going to be really upset. And the number was not the number that I asked for, it was even more.

So, as I'm putting the paper down, I'm smiling. What was even better was my boss was smiling even bigger than I was. And his exact words were, "You perform for us, we perform for you." He said, "This is probably never going to happen again in your career unless you leave and go to another firm, but you've demonstrated not only performance but potential and we value that."

Don’t just go into any or these discussions with a list of your accomplishments. Be prepared first to demonstrate why you are valuable to the company. And also know your worth. Have that number going in.

Cate’s money lesson:

So the lesson is don't just go into any of these discussions with a list of your accomplishments. Be prepared first to demonstrate why you are valuable to the company. And also know your worth. Right? So already have that number going in, because the worst thing that can happen is, one, they quiz you on why you should get that money or that promotion. Then you're ready, you've got your accomplishments, you've got what you've done for the business, you've got how you've demonstrated your value.

Cate Luzio:
But also what's the worst that can happen? They say no. And then you decide whether you can live with that no, you continue to fight for that compensation or that role or that promotion, or you go elsewhere.

Bobbi Rebell:
Have you ever gotten a no, and how did you deal with it if you did?

Cate Luzio:
Oh, absolutely gotten a no. Listen, companies are under lots of constraints, they're under huge budgetary issues, so there are a lot of nos. And I've had to give a lot of nos to people too. I think the way I combated that or came back from that was, "Is this still the firm that I want to work for? Is their rationale correct? Do I get that? Do I look at the overall earnings of the company and where I fit into that?".

Cate Luzio:
So, when you work for a large publicly traded company that's in the Fortune 150, they have a lot of mouths to feed. But you still, at the end of the day, have to feel comfortable with the answer that they give. And, for me, I never left a company because they didn't pay me. So I looked at where else there were value they were adding in my life and my career. Was there a career path? Were they providing opportunities? And that was big for me around the delivering of those other opportunities, but also investing in me as an employee, making me a better asset to them.

Bobbi Rebell:
I like that. Because sometimes people might work for, let's say, a startup or something and there just isn't the money.

Cate Luzio:
Absolutely.

Bobbi Rebell:
So you have to look at other things.

Cate Luzio:
You have to look at other things and what drives you. If money is the only thing that drives you, then that's not going to be the place. But there's the role, there's are you managing a team? Are you part of other projects within the organization? Are you moving up quickly, as you mentioned, like in a startup or even in intrepreneurial environment within a big company where it's not just about the compensation? I do firmly believe you have to be fairly compensated, but I think there's a lot of factors that play into that.

Bobbi Rebell:
So true. Now you are well compensated. I should say, when you worked for other people you were well com... Now you work for yourself. When you worked for other people you were certainly well compensated. You could certainly do the shopping that you wanted to do and have the wardrobe that you want to have. But just because you have the money doesn't mean you should spend it all on clothing. And that brings us to a everyday money tip from you. Because this is really interesting. We talk a lot about saving money because you have to or to reach certain goals. Sometimes you're saving money because maybe spending it just doesn't make sense.

I decided to self fund. I wanted to look at my members of the community of Luminary as my investors, versus maximizing value for an investor.

Cate's everyday money tip:

As someone who did make quite a bit of money, and I actually reinvested a lot of that money into my company because I self funded, one of the things I knew is that my disposable income I needed to make it very small, because I was investing it into the company. And I was a big shopper. I needed retail therapy. So I actually now rent most of my clothes. I do it mostly with Rent the Runway, but it's exciting to see all of these other new players out there because it gives you so much more variety and diversity of your clothes. And for me it ends up really saving a lot of money for me. Also, I get the thrill of shopping online or even in person because they have stores, but without the guilt of spending all that money and then wasting it because I wear those clothes one time and then never wear them again.

Bobbi Rebell:
I second that. I actually also use Rent the Runway, and I find that to be very true. And I also think you can wear things. Sometimes fashions can be a little bit silly, like we had weird sleeves happening a year ago. And you can try that and you don't have to own that because we know some things are just not going to have staying power. Right?

Cate Luzio:
Absolutely. And some things you may think one day they flatter you and the next they don't. So, why keep it in your closet?


Bobbi’s Financial grownup tips:

Financial Grownup tip number one:

Cate was able to get the intel on her number in just 24 hours, because she had spent years building strong relationships. To do a quick turnaround, you need to have everything in place, and to do that you need to be playing the long game when it comes to those relationships.

Financial Grownup tip number two:

One of my favorite parts of this interview is when Cate got really candid talking about how she deals with nos. First of all, if Cate Luzio is getting no’s, we can all feel a lot better about our setbacks. But she never talks about storming out or being confrontational. Instead, it's about taking a big picture look and being tuned in to why that no happened. It could be you and your performance, and if so, you need to be self-aware enough to own that and to take action.

Sometimes we all have so much ra-ra, go for it in our lives that we're not really that honest when maybe we aren't deserving of that. I'm not saying that's true all that often, but it could sometimes be true. And we need to be realistic about whether the assessment of us might have some good points. But it can also be things that are out of your control, having to do with where the business is financially. That's not really on you, but it's still your reality. Keep your cool, don't make brash emotional decisions.


Episode Links:


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How grit and generosity will lead to wealth with GiftYa’s Jason Wolfe
Jason Wolfe Instagram

Jason Wolfe sold several companies for huge profits, including  GiftCards.com for 120 million dollars. The gifting entrepreneur grew up as an orphan at the Milton Hershey School when his mentally ill mother could not care for him. The lessons learned at the school focused on not just a strong work ethic and structure, but also specific lessons on building businesses with a spirit of generosity. 


As you grow your business.. relationships and networking become so so important to make you successful.

Jason's money story

I grew up very poor, on welfare. Mother had some mental issues. My dad took off. We thought he was dead. So I grew up in a place I'm not sure how many of your listeners know. There's a person named Milton Hershey, and Milton Hershey was the man who started the Hershey Chocolate Company. He started an orphanage in 1909 and he had it in his heart, him and his wife, to give back to needy children. So in 1915 or somewhere thereabouts, Catherine, his wife passes away. Instead of remarrying, instead of going off and spending a bunch of money, he spent more time with boys in the orphanage and decided to give his fortune to the Milton Hershey School, which is owned by the trust. And in 1945 left $84 million to the trust. Today it's worth $13 billion. I mean I grew up there.

Bobbi Rebell:
So your mother, under these unfortunate circumstances, sent you to live in the orphanage?

Jason Wolfe:
Yes, Yes she did.

Bobbi Rebell:
And what age were you?

Jason Wolfe:
I was 10 years old. And I lived in sort of an agricultural environment with 16 boys. So I lived in a house and we milked cows and baled hay and straw and had that kind of life with two house parents and 16 brothers.

Bobbi Rebell:
Wow. Tell me about the lessons that you learned at the school as a young boy because that became instrumental in all of your success as an entrepreneur.

Jason Wolfe:
Well, I learned hard work obviously. Before going to Milton Hershey School, my mother being, you know, mentally disabled and not being able to take care of us, I was able to stay up until two o'clock in the morning wandering around the streets. It wasn't a hard town I lived in, but it was just one of those things. I didn't have structure or work ethic or anything like that. When I got to Milton Hershey School, I was not able to wander the streets til midnight or two o'clock. I had to get up at five o'clock in the morning, milk cows, get back from school, play sports, all the things that gave me structure in my life and hard work and taught me how to be more responsible.

Jason Wolfe:
What I also learned is I had something that I didn't realize I had until later in life, which is something that people are starting to measure now. It's not IQ and it's not how good looking you are, how good of an athlete you are, it's really that inside grit that you have. If you have grit, fortitude, I learned that that was something that I did have and I learned how to take that grit and form it into what it turned out to be a successful business career.

Bobbi Rebell:
Were they talking to you in the school about how you would support yourself as you grew up? Because that's something universally many parents struggle with. How to teach their children to be earnings-focused and in your case, entrepreneurial-focused. I mean where did that come from in the school environment?

Jason Wolfe:
Yeah.

Bobbi Rebell:
It's incredible.

Jason Wolfe:
Yeah, so they didn't teach us at that time, again, this is in the 1980s, okay. So today the school is different. They have programs to help kids that go through high school to graduate to transition to the real world. Back when I was in that school, they didn't have that kind of thing. So I graduated from that school with a suitcase of clothes and a a hundred dollar check, of which I couldn't cash cause I had no bank account. I learned real quick what a check casher was actually, and I got $67 and 50 cents instead of the $100.

Jason Wolfe:
No I went off and I actually built my own life. I wasn't given tools to figure out how to do it. I did it on my own and I went through some major spinal surgery and was recovering and it was 1995. I taught myself how to write software. I created the first coupon site in 1995, because I bought a book from CompUSA at the time. I'm not even sure how I bought that book to tell you the truth. I didn't have any money. I was living out of my car. I honestly was living out of my car.

Bobbi Rebell:
You were living out of your car?

Jason Wolfe:
Yes.

Bobbi Rebell:
For how long? And how did that happen?

Jason Wolfe:
It happened because I had a couple major surgeries, and I was living with somebody and I couldn't do what I used to be able to do. I was laid up. I was just not the same person. I became depressed after two major spinal surgeries. I just wasn't the same person, so she and I broke up. I had nowhere to go, of course. I grew up in the Hershey School. It's not like I had a family to go to, so I just basically lived in my car, and as I was living in my car, a friend of mine allowed me to use part of his office to put my computer, of which ... that's when I was learning how to build an internet business, and so I went from $4,000 that year in revenue to $35,000 the year after, to 1998 $180,000. '99 a million dollars. I raised a half a million dollars in venture capital in '99, and then I sold it right before the bubble burst in 2000 for $22 million.

Bobbi Rebell:
Wow. What was the tipping point that got you mentally from living in a car to what you just talked about to that progression of incremental progress that then led to where you are today?

Jason Wolfe:
You know, Bobbi, I'm not sure, like I was saying a little earlier, I think some people have what is internally fortitude or grit, and you know it's something that we really haven't measured in our country. You know, when kids are growing up, we don't measure how much grit does this kid have or whatever else. It's something that I had and there was a lot of it, so I was able to pull through things, and then I also have faith in God. And so I believe with my faith and my grit, I was able to pull through some of the things I think a lot of people would not be able to pull through. That's for sure.

Jason’s money lesson

You find a street to go pull your car down that you can sleep in, so nobody will ... you know, the police won't come and get you. You know what I've learned through this is not only about grit and about fortitude, but I also learned the lesson of giving, honestly. I mean, look at Milton Hershey who left his entire fortune to help thousands of children. If it wasn't for Milton Hershey School, not only would I be homeless, I probably would have been in jail or much worse, probably dead. So I look at the lesson to be learned here and probably one of the subconscious reasons why I'm in the gifting business is about giving. It's about giving back and it's about gifting to other people because you can create joy with those people and you can create changes in people's lives. And although I was homeless, and living out of my car, I had a foundation that I learned from Milton Hershey that has proven to be something that was like a cornerstone of my life.

Bobbi Rebell:
So are there specific things that you think you did that made the difference? Clearly mindset, the things that you were talking about, is very important. Are there specific things that you did? It sounds like you had relationships with people that were still strong that you were able to leverage.

Jason Wolfe:
What I learned as I started to grow that business was to find good people that wanted to help with the cause I was doing. I found my first employee. I paid her $50 a month. But she was willing to see in me something that nobody else was seeing. And then I found another person to work for me, and she saw something in me too and she was encouraging me. And so although it wasn't like these grandiose business connections, it was connections with real people that were able to help me pull myself out of that sort of depression and living out of the car and believing in myself. So as I became more successful in business, I started to realize that those networks and those relationships, as you start thinking about them, as you grow your business beyond 50 people or a 100 people or 200 people, that relationships and networking become so, so important to make you successful. Having the right people on the bus in the right seats, but also connecting with people as well.

Bobbi Rebell:
Do you have a way that you find those people?

Jason Wolfe:
Yeah, so in our hiring process, we have a very thorough deep hiring process. We're looking for specific people that are able to join our company with our specific culture that we have. 25 years of success building four companies and selling them profitably. We've been able to do it because the people that joined this company, because we go through a lot of effort to find the right people, but also the networking. I mean, so I'm on the Technology Council board. I try to attend social events. I try to connect with people. I try to connect other people with people and I try to give. And the more that you give, like we give to the tech council, I spend time helping people to grow, back in return comes much to me because of that. And I think as we can think of that, and then the listeners can think about the concept of giving as a financial resource to get back something for yourself. Not that you're doing it intentionally to get something, but it's just the way the universe works.

When people give it .. makes them feel better, and actually uplifts them more than the person who receives the gift themselves

Jason's everyday money tip

So I mean, I was looking into this and thinking about giving, and I was thinking about why does it make a difference? And it does. So for every act of giving, you could change the world for good.

I mean it's not like you're changing the world for bad. You're helping helping something. And it's been shown, I guess, and there's some studies, Harvard Business School did a study and found that when people give, it basically makes them feel better and actually uplifts them more than the person that receives the gift themselves.

Bobbi Rebell:
So it's almost ... I hate to say it's almost like the endorphins you get from exercising. I mean, giving to people really will make your life richer, not just theirs.

Jason Wolfe:
Absolutely. And there are studies about it and there's also some studies about ... I was reading about a study in the University of California about how gifting can become contagious, and it inspires observers to feel like they have to be generous, which then it turns them to give more. So it's a contagious thing too. So not only giving makes you happy, it's contagious. And lastly, here's the cooler thing. Here's a real cool thing. Giving actually makes us healthier. So there was a study I was researching also at the University of California Berkeley, found that older people that volunteer, two or more organizations, are 44% less likely to die than their non-volunteers. So it makes us healthier too.

Bobbi’s Financial grownup tips:

Financial Grownup Tip Number One:

Know the commission before any financial transaction and absolutely try to minimize or eliminate it. Jason kind of matter of factly gave the example of getting just $67 back after cashing a $100 check when he was young. I don't know how taking such a big percentage was even legal or the full circumstances behind that, but it is just not right. As an example in my life, my son and I recently went to deposit coins that he had saved. We found out that if you take those coins to one of those coin counting machines that make it, oh so easy, they count it for you, no muss, no fuss, except they take a commission of as much as almost 12% in some cases.


We ended up rolling the coins ourselves and bringing it to our bank's local branch, and we were able to keep all of the money. So it would have been $88. We kept $100 out of every hundred.

Financial Grownup Tip Number Two:

Take a step back and think about Jason's comments about generosity and how he believes that has driven his business goals, his strategy and yes, his success. Let's consider what we can do to support others often at no real cost to ourselves. Jason didn't focus on it, but the fact that his friend supported his early business efforts by offering Jason office space and resources, was a big driver in Jason's ability to start his first business.

Maybe you can make an introduction. Maybe you can offer someone a place to hold a meeting. Maybe you can just give someone your technical equipment when you upgrade. Maybe you can support them by saying something nice on social media. As Jason points out, generosity is a path to success.

Episode Links:

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Beware the standard startup business agreement with Heartbeat founder Kate Edwards
Kate Edwards Instagram
Understand, if you are a partial owner in a company what that actually entails and what your rights are.

Kate Edwards, spent a year working as a founder with no salary and then a day before she would get the big pay day, she was shown the door.

You think it would never happen to you- but it can.

Kate's money story

Kate Edwards:
My money story relates to a previous startup that I was at and, you know, although of course I wasn't dating this person, as you mentioned it did end up becoming something where you think everything's all well and good at the beginning and then at the end it kind of turned sour. So I had started a company a few years back that was in the dating tech space, if you will, and my co-founder was great. He was a really great guy, you know, I had a couple other people working on the project and we essentially were working nights and weekends when we started. I eventually ended up quitting my job to work on the project full time and we worked together, building this product, for almost a year.

Bobbi Rebell:
Did you have legal paperwork when you quit your job? How was that structured?

Kate Edwards:
Yeah, actually we did, you know, we worked with lawyers and we all wrote the paperwork together. So in theory, we all knew what we were getting into conceptually, but I realized I ultimately had no idea what I was doing at the time because I really didn't understand the implications of what it means to be in a business partnership with somebody. So fast forward to nearly the end of a full year working together, one of my co-founders, he essentially said to me, "I want you to leave the company and I want you to walk away with nothing." And I said, "Hey, you can't do that-"

Bobbi Rebell:
Wait, wait, wait. But you were partners and you had paperwork.

Kate Edwards:
Yes.

Bobbi Rebell:
I mean, you were a partner if you are co-founder.

Kate Edwards:
Exactly. So essentially what the paperwork said was that all of us had equity or options essentially in the company, and as part of that, you're subject to what's called a vesting schedule. So a vesting schedule is determined by the company, was determined by us, and the standard vesting schedule is that if you have options in a company, you basically vest those options over time. So you have 100,000 options in a company that happens over the course of four years. And typically in this scenario and in most startups, you have a four year vesting schedule with the one year cliff. And a one year cliff, all it means is you can't access that. You can't purchase any options. You can't really own anything in that company, you know, until you basically have worked there for a year.

Kate Edwards:
So what this guy did to me was on literally day 364 he called me and said, "You're out." And there's a lot of legalities that happened and I'm simplifying it a little bit, but long story short, I walked away with nothing after working without a salary for a year and after creating this company that I really loved. Looking back, I think there's a lot of different things I could have done better, but the biggest thing that I realized, and the biggest lesson that I learned, was that it's not just about reading the paperwork or having a lawyer reading the paperwork, it's about truly understanding what it means to be in a partnership with somebody or what it means to be employed by somebody, or what does any type of ownership in a company mean.

Kate Edwards:
Since then, obviously, I've started a another company. We've been around for over three and a half years now, which is definitely crazy to think about, and we have 23 employees right now at Heartbeat. And so I've learned so much more. I've listened to podcasts, I've read so many more books to make sure that I have this understanding. And I also understand the impact of having a lawyer on your team. So I just wanted to share a little bit about the mistake that I made with the hope that anybody else who's working for a startup in the future can take my mistake and make sure that they don't do the same thing.

Bobbi Rebell:
Well, did you have a lawyer at the time? I mean, were there red flags that you just didn't spot because people didn't look at it? Because if you guys were co-founders, how could he decide to oust you? That's what doesn't make sense. How did he have that power?

Kate Edwards:
Yeah, it's complicated. And you know, honestly, it's not clear cut. It's not like this person owns 51% and this person owns 49%, right. We had a number of different people involved as well, and different people had put in different amounts of money and things like that. So ultimately it was a decision that he could make. And I think being ousted is something that people see as, "Oh, that'll never happen to me," so it wasn't something that I had necessarily thought would happen. So because of that, because when you go into creating contracts with people you do have a good relationship with them, you often don't think about what the implications are if they go sour. So yes, I did have a lawyer look at the original paperwork for instance, but you know, everything was very standard in terms of how a typical startup is set up.

Bobbi Rebell:
Interesting. So effectively he was able to control things because of the way the shares in the company were allocated.

Kate Edwards:
Absolutely. And there's also some things that weren't shared with me so I didn't have complete transparency into everything, which was another mistake.

Bobbi Rebell:
Can you elaborate at all?

Kate Edwards:
You know, just in terms of who the investors are and what his relationship with them are and things like that. All of those things were, you know, we actually didn't have very many investors. It was just a matter of understanding all of the players that were involved. But I do think the point of my story is not to speak ill of this person, but it's really just to say that I think understanding the types of stock options you have, you know, if you are a partial owner in a company, what that actually entails and what your rights are. If there's people on a board, those types of things are questions that I just straight up did not ask because I didn't know about. And those are all things that I think a lot of people make mistakes on just because they don't ask the right questions.

I walked away with nothing after working without a salary for a year. And after creating this company that I really loved.

Kate’s money lesson

Kate Edwards:
The lesson for our listeners is always, always understand essentially who you're getting into bed with. That refers not just to if you're starting a company, but very much so if you're joining a startup. I know a lot of millennials and younger people right now think it's really hot to work in tech, right? That's the cool industry to go into right now. But most people don't know what it means when somebody says, "Hey, here's 10,000 stock options or 50,000 stock options." They're an ISO, they're an RSU, there's all these types of kind of industry jargon that's thrown around and people get excited that they have some sort of ownership in the company, but they don't know what it means and they don't know how to act related to that. So the lesson is really read up as much as you can on what owning a part of a company or an option to own a part of a company means so that you're able to make sure that you maximize the money that you can potentially make from that opportunity.

Bobbi Rebell:
And it's also interesting that you signed a very standard contract, but yet there were still a lot of things that you didn't know, even though there weren't any necessarily red flags in the contract and a lawyer looked at it. So I think that's pretty interesting as well. Let's get to your everyday money tip because this is something that a lot of people have very strong feelings about one way or another.

The biggest lesson that I learned was that it is not just about reading the paperwork or having a lawyer reading the paperwork, it is about truly understanding what it means to be in a partnership with somebody.

Kate's everyday money tip

Kate Edwards:
I like to come in hot and my tip is to get an MBA. And the reason that it's my tip is just that it is a very clear return on investment. Data has shown a lot of people and particularly women are a little risk averse to getting an MBA because you have to take yourself out of the environment in the working world for a few years. You have to invest actual money, but you also have to invest time. I got an MBA, went to UCLA Anderson here in Los Angeles. I've done a little bit of research on this anecdotally as well, and from all the women I've spoken to, I now have friends from business school who work at Uber and Netflix and Hulu and McKinsey, all of these people working at these great companies, and they've all seen a very huge increase in their salaries.

I even had a friend who made $40,000 before going into business school and he came out of business school and made 200. The numbers basically show that the return on investment you see is somewhere between 250 and 325% return on salary immediately after graduating, and then of course lifetime earnings are increased as well.

Bobbi Rebell:
I think it's a very smart thing and I think that the networking, what you talked about with all the different people that you've met and now you have contacts at all those other companies, should also not be underestimated, the value of that as well.


Bobbi’s Financial grownup tips:


Financial Grownup tip number one:

It is scary out there. Standard legal documents don't always mean they will protect you. In fact, the standard may be designed to protect someone else. So just like with medical related decisions, it may be worth it to get more than one lawyer involved when agreeing to work for what was, in Kate's situation, a full year for free. And read it yourself also and ask the lawyer questions. But even then, know that things can go bad and don't blame yourself if it happens. It could happen to any of us.


Financial Grownup tip number two:

Get more educated. Kate is a big fan of the MBA and the numbers, they are real and compelling. I totally get it. It may not be for everybody and if that is not for you, you can still educate yourself with things that may not be as heavy a lift. MBAs are great, but that doesn't mean it is an option for everyone at every stage in their life and that's okay. I went, for example, and became a Certified Financial Planner and while I don't have a practice with financial planning clients, I know that first of all I could one day, it's always an option, it's always good to have options for different income streams. I know that it has resulted in getting me higher paying jobs.


Episode Links:

Blinkist - The app I’m loving right now. Please use our link to support the show and get a free trial.

Kate’s website www.heartbeat.com


Follow Kate!


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How to beat the competition by hiring them and other ways to grow a business with entrepreneur and The Startup Squad author Brian Weisfeld
Brian Weisfeld Instagram

The Startup Club author Brian Weisfeld joins Bobbi to share the story of how he beat the competition- by hiring them while he grew his first business in elementary school. He also shares an every day money tip about lowering your subscription bills, even if the initial phone calls threatening to cancel fail.

Brian's money story

It definitely was my first business, and I think I was in sixth grade at the time. I've somehow managed to buy a hundred pounds of gummy bears in bulk. And I hired my friends to sell them. And we sold them in our elementary school. My father was an accountant and I recently found the paper ledger that I kept with the sales of all my different friends. And I'm proud to say I was the highest sales person as well as the founder of the company.

Bobbi Rebell:
Where did you get the idea to sell gummy bears and how did this business actually function? Where did you get the capital to start it?

Brian Weisfeld:
I was always interested in business, and took birthday money and allowance money and pulled it together to buy these gummy bears. And I knew that my best bet was to get my friends and as many people to sell them as possible, because as soon as I started selling them, everyone else is going to have a great idea to sell gummy bears or some other kind of candy. And so I hired most of my friends, and I had almost all the other entrepreneurs essentially working for me, taking them out of the market before they can even do it themselves.

Bobbi Rebell:
So you basically hired the potential competition to make sure they didn't start competing businesses.

Brian Weisfeld:
Exactly.

Bobbi Rebell:
Do you remember why you chose gummy bears? What was it about that product that appealed to you? Did you think about better profit margins for example? What was it about gummy bears?

Brian Weisfeld:
I liked gummy bears. That was it. And I do school visits now, and I tell the kids that I sold a hundred pounds of gummy bears. And then I tell them, well actually I ate two pounds of the gummy bears, so I really only sold 98 pounds.

Bobbi Rebell:
How business savvy were you at the time? So your book goes into things like pricing strategy, profit margin, marketing and so on. And also by the way, dealing with competition and what's fair competition and what's not fair competition. How much of that did you use when you were building your gummy bear business?

Brian Weisfeld:
I definitely had a sense of profit margins. I knew exactly what I was paying for the gummy bears. I knew how much I wanted to essentially sell them to my sales team. And the ones that I sold for myself, I definitely had a higher profit margin on. But I didn't want to get stuck with a hundred pound of gummy bears. And so having my friends essentially selling it wholesale to them, allowed me to make some profit and also to take some risk off the table as well.

Bobbi Rebell:
And what was the biggest challenge at the time?

Brian Weisfeld:
Not getting caught.

Bobbi Rebell:
Oh, it wasn't above board? What was going on there?

Brian Weisfeld:
Well we were not really allowed to sell candy in schools. And so...

Bobbi Rebell:
Oh you were selling it in school. Okay. Because the lemonade stand is actually a school sanctioned project. This was not officially above board.

Brian Weisfeld:
Yeah. So hopefully my old principal is not listening right now.

Brian’s money lesson

Brian Weisfeld:
So I would say two things. One is to think like an entrepreneur, even if you don't want to start your own business. The value of that entrepreneurial mindset, to see opportunities where other people see problems, and to get comfortable with risks. And to realize that failure is only what happens when you don't try. It's not what happens if you don't succeed. That mindset can make you more successful, regardless of what you want to do in life. And then the other thing I would say is the value of the team. I hired, the friends of mine, these were my friends. They were all smart people. I knew they were aggressive. And these were people I knew I wanted to work with, and I would be successful working with, even in sixth grade.

Bobbi Rebell:
So you vetted the team. But sometimes people say, oh, it's not good to have friends work for you. Maybe work as equals, but working for you can often really strain a friendship.

Brian Weisfeld:
I completely agree. It's a very high risk, high reward strategy. Certainly there's a trust factor that happens with friendship, but it is clearly a challenge. In this case it was pretty easy because they were almost subcontractors. I was selling them gummy bears at wholesale, and they were then going and reselling.

Bobbi Rebell:
Yeah well it sounds like you also knew their character. And because they were effectively independent contractors, the risk was on them, and the reward was on them in terms of they were basically running their own mini businesses, and you are effectively providing the merchandise, but you weren't necessarily controlling how much they made. Or was it up to them?

Brian Weisfeld:
Totally agree. I wasn't working with them on their sales pitch or their marketing or those sorts of things. They were just buying the gummy bears from me in bulk, and going off and doing it.

Bobbi Rebell:
And you never got caught.

Brian Weisfeld:
I never got caught.

Brian's everyday money tip

Brian Weisfeld:
Yeah, this is always a personal favorite. I've been doing this for a few years. I probably started it when things were just looking to save some money. Essentially every subscription you have, it's a newspaper, it's a cable provider, it's a entertainment, it's satellite radio, whatever it is, call them and cancel. Just tell them you want to cancel because it's too expensive. They'll put someone on the phone with you and you will get a much, much better price. I've had price savings of probably 50 to 70% in some of my subscription just by calling and saying, I want to cancel.

Bobbi Rebell:
And what if they won't budge and you still do want the service?

Brian Weisfeld:
Well, that hasn't happened to me yet. I'm usually pretty careful about saying, it's too expensive. What can you do? And if they say, hey there's nothing I can do, I'll say, well, are there promotions or other things, is it worth calling back? And a lot of times they will tell you, well the year end or the quarter end, we'll run something, so maybe check back with us then.

Bobbi Rebell:
Can you give us a specific story that illustrates how you do this?

Brian Weisfeld:
Yeah, so the one... I hope this doesn't cancel my satellite radio subscription. I have satellite radio in one of my cars, and I think they charge $15 a month or something like that. And I called to cancel and I got a six month subscription for like $30. [crosstalk 00:10:38] Instead of $15 a month and you just... I leave myself a little calendar invite at the end of six months, call them back and cancel it again, and extend that same program.

Bobbi Rebell:
I think that calendar invite is the key thing because a lot of these companies, and look, they're trying to do business, so more power to them. But they count on the fact that you will forget, that it's only a temporary break on the pricing. And that you'll forget and then they'll bump you back up. So you put the calendar invite in, so you know when you need to cycle back, and go back and ask for that discount again.



Bobbi’s Financial grownup tips:

1. Let's talk about the concept of frenemies, because it speaks to being practical about people that aren't really your friends, but you don't want to be your enemies. So you make them allies, carefully. Although I have no doubt Brian's friends were genuine in that case. He did recognize that if he didn't get them on his team, they could create another team that would compete with him. If you have a goal and there was someone that could potentially become a stumbling block, think of a way to get them on your side, instead of fighting them for a bigger slice of the pie. Find a way to work with others to grow the pie.


2. Don't buy too much stuff. I admit this is only tangentially related to this story, but I can't help but think about it. In this age of going to Costco, and the economies of buying in bulk, and all the mistakes that I have made and my family has made. I couldn't help but notice that he did mention that at least a part of the reason that he outsourced some selling, was that he simply bought so much. It was fine for his business. It all worked out, but in our lives, unless you have a huge need and a lot of storage space, it's okay to buy small. Even if it seems like a bargain, buying more than you need rarely rarely gets you ahead. Especially if you don't have a need for it, and you're not going to use it anytime soon.


Episode Links:

Blinkist - The app I’m loving right now. Please use our link to support the show and get a free trial.

Brian’s website - www.thestartupsquad.com

7 Books for Parents and Kids to Read Together to Learn About Money


Follow Brian!


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How to turn something you hate into a thriving business you absolutely love with Y7 studio founder Sarah Larson Levey
Sarah Larson Levey Instagram

Sarah Larson Levey is becoming a familiar example of millennial entrepreneur success, recently being featured on the cover of Inc magazine and her company Y7 studio being named one of the magazine’s most inspiring companies last year. Keeping her costs at extreme minimal levels helped entrepreneur Sara Larson Levey grow her side hustle yoga startup while still working her full time job for two years.


Sarah's money story:

I actually was really unsatisfied with the yoga experiences that I was having throughout the city. It left me feeling really frustrated and lacking in what I was looking for. I wanted something where I could still move and sweat and get a really great workout in, but at the same time get that mental clarity that is touted for yoga. I just really couldn't find that so I decided to start my own place to practice.

Bobbi Rebell:
Let's take it back a little. You're working in the fashion industry, you're married, you're in Brooklyn, you've got a job, you're busy, you're living your life. Most people, if they're not happy, they're going to fill out a form, a feedback form. You instead start a pop up. How does this happen and where does the money come from? Because you're 20 something, how old are you now?

Sarah L. Levey:
I'm 32 now. I was 26 at the time.

Bobbi Rebell:
Most 26 year olds are dealing with other financial things. How did you literally start this? Where did the money come from? What did you do?

Sarah L. Levey:
The money came from my job. I have always been really good at saving. It was really just supposed to be a pop up at first, right? We found a super, super cheap space. We hired teachers off of Craigslist who are willing to work just to get the teaching experience and that was kind of it. As soon as we realized that this was going to be a thing that there were other people who resonated with the kind of yoga that we are providing, that's when I started looking for a little bit more of a permanent space.

Bobbi Rebell:
One of the things, and I know this as a student, the space is unique. Can you talk a little bit about that and also how do you pay for that? Especially in a pop up because there's a heat element to it. The studios are darkened. It's a very different atmosphere, so there's definitely some investing that has to go on when you set up a space.

Sarah L. Levey:
Yeah, I think for us, we really knew what we wanted and we were lucky enough to find a space that already didn't have windows. We brought in our own heaters and we rented it out by the hour. This space was actually a very large recording studio that was not used during morning hours on the weekends, and that's where we went in.

Bobbi Rebell:
I think that's interesting because a lot of people don't think about that option to rent by the hour when you're starting a business. They might think you have to sign a lease for a longer period of time or come into a space. You were able to manage your cost that way.

Sarah L. Levey:
Absolutely.

Bobbi Rebell:
Then how does it go? You have this pop up, how are you getting the word out and how do you start expanding and funding that expansion?

Sarah L. Levey:
It was all word of mouth. We would go out at like 4, 5:00 AM and just flier all over Williamsburg and Brooklyn where the first location was and that's how people came in. That was really all we did. It was all Instagram, Facebook and flyering around the neighborhood. We didn't have budget for anything. There was no budget to spare. Everything was being funded by my job and my husband's job at the time.

Bobbi Rebell:
How did you get it to the next level? When do you feel you reached a critical point where you started thinking, this is really a thing and I might leave my job to do it? Because a side hustle doesn't always evolve.

Sarah L. Levey:
Right. It took a while. What's so great about New York is it is one of the few places where you can find a space that's willing to do a month to month or maybe do a split tenant kind of thing. We found a small 300 square foot space in an artist loft. All of the little suites were around 300 square feet. We paid a very, very small amount. Everything was included and we started out that way. The studio room could only fit 10 people maximum, and that's how we ran classes. We ran classes four a day before work and after work. I worked the front desk morning and night. My husband and I would switch off. The teachers were paid per student, so it was all dependent on them really getting the word out about their classes and bringing people in. We operated like that for a good nine months before we grew out of that space. Then we were fortunate enough to find another month to month space where we didn't really need to lay all this money out for security.

We were fortunate enough where the business was starting to generate enough cash that we could continue to float the business but that was it which is the reason that I continued working up until the spring of 2015. A good two years after we opened the studio.

Bobbi Rebell:
What kind of conversations were you and your husband having about money while this is going on? What was it like?

Sarah L. Levey:
It was interesting, it was the first time either of us had operated a business on a retail level. We didn't really know what we're doing, but I felt really confident that I didn't want to put classes on the schedule or do things around the studio that would put the vision of the experience in jeopardy. I wanted to always make sure we could pay rent, pay the teachers and also continue not to put pressure on ourselves so we could still do the things we wanted, have both really.

Bobbi Rebell:
Looking back, what is the best thing you did in terms of financial decisions with the business and what's something that maybe you would do differently?

Sarah L. Levey:
That's a tough one because I love our journey so much. I think it's super interesting and an ode to really the fact that you can self-fund a business. We didn't take on private equity funding until we were six studios in and that was a choice on our part. It was definitely a little bit stressful but it was a choice we made so we could really hone the experience and not bring on partners who just had ideas to make more money, have a better cashflow. We were able to preserve the experience of the business. We included mat and towel at first and our laundry expenses were really, really high. I would have started charging for those immediately because we always felt the pinch around that. Other than that, I can't really see doing in another way.

Bobbi Rebell:
How did things change when you did take outside funding?

Sarah L. Levey:
We decided to take on outside funding to really be able to sign nicer spaces. If anyone has ever been to the Flatiron studio or the Union Square studio, those were studios that I painted the walls. I was the one on Craigslist finding people who could throw up a devising wall. We did all the electrical. We commissioned people to build the front desk or things like that. It was super, super bootstrapped. The more people that were coming in and out of the studio, we really wanted to have a little bit nicer amenities because it is hot yoga. We wanted to be able to have showers if we needed to and those things were really, really expensive. Taking on capital for us was a way to really open the doors to higher end retail spaces and have the money to invest in the build-outs.


Sarah’s money lesson:


I would say be realistic. It is totally okay to do two things at once and it's important, that way you don't lose sight of what your actual vision is. I think that if you're stressed about your personal finances, you're always going to be looking for ways to have your business make more money, right? Because you're feeling the pressure personally of like, oh my gosh, how am I going to do this? How am I going to do that? I think that's when people tend to lose the passion for their business because it becomes more of like, it's not growing fast enough, it's not doing what I want to do fast enough. A lot of good concepts take time and they take consistency to work. I would say just be really realistic and don't assume anything when you're planning. Don't assume things are going to work out exactly the way you want. There's always going to be hiccups and you have to be ready to combat that.

Bobbi Rebell:
Is there an example of a hiccup that you can share?

Sarah L. Levey:
Oh yeah, of course. Our first Williamsburg studio was in the basement and there was a spring where we had a ton of snowstorms and then all of it melted and then it rained for like a week straight, the entire studio flooded. It cost us $20,000 which was a huge amount of money to us at the time. We had to replace all the floors, all the electrical. We had to redo basically the entire studio because of a flood. That's something that I never, I don't know, I'd never lived anywhere with a base. I don't know, it just didn't occur. It didn't occur to me and I was like, oh. I was like, I guess we have to close and do all this stuff. Then we had to get a mold check and just all of these things that you don't even think of. That was something that I was like, oh, okay, cool.

Bobbi Rebell:
Oh my gosh. Did you have insurance? Did you have insurance?

Sarah L. Levey:
Not at the time.

Bobbi Rebell:
Okay, but now you do.

Sarah L. Levey:
That is right. Lesson learned.


Sarah's everyday money tip:


Well, I used to all the time, purely out of convenience. I'm a big Postmates girl, I'm Postmating everything and then all of a sudden I was looking at my credit card bill. I was like, what am I spending so much money on? Everything was adding up. Once you do the delivery fee, you add the tip. I'm spending $30 on lunch every single day and it just adds up. Now I make a point where every Monday, I'm very lucky Whole Foods is directly across the street from our office. I stop at Whole Foods every Monday. I'll grab lettuce, vegetables, chicken, whatever it is so I have enough and I bring it to the office and I stick it in the fridge and it's basically like I have enough at the office to make lunch for myself every day. It takes so much pressure off of like making sure I order with enough time before I have to go to a meeting, being really stressed about it. It's here. I can make it when I need it and I'm set for the week.


Bobbi’s Financial Grownup tips

1.Create additional stakeholders in your projects. Sarah empowered her initial round of teachers by paying them per students. The first win is that it saved Sarah on her cost, but the even more important thing it did was it rewarded the teachers for the impact that they made on the business. The more students they could bring, the more they made.

2.Buy insurance if you need it. Sarah blew it at first on this one. The flood sounds like it was a nightmare. Insurance would have cushioned the blow.


Episode Links:

Sarah’s website - www.y7-studio.com


Follow Sarah and Y7!


Some of the links in this post are affiliate links. This means if you click on the link and purchase the item, I will receive an affiliate commission at no extra cost to you. All opinions remain my own.

Financial Grownup Guide: 5 pitfalls first-time home buyers must avoid with Realtor.com’s Judy Dutton
FGG - Judy Dutton Instagram

The top 5 pitfalls for first-time homeowners to avoid

  • Pitfall 1: Not checking your credit score

  • Pitfall 2: Not figuring out how much home you can afford

  • Pitfall 3: Not getting pre-approved for a mortgage

  • Pitfall 4: Assuming you need a 20% down payment

  • Pitfall 5: Just going with the first real estate agent someone recommends

Episode Links:

Follow Judy!

Follow Realtor.com!

Some of the links in this post are affiliate links. This means if you click on the link and purchase the item, I will receive an affiliate commission at no extra cost to you. All opinions remain my own.

The Google search that led Bravely Go’s Kara Perez to pay off her student debt
Kara Perez Instagram WHITE BORDER.png

Kara Perez of Bravely go and The Fairer Cents podcast shares how she tackled more than $25,000 in student debt making between $9 and $12 an hour. Plus her go-to home recipes for making foods you normally buy in the store including bread, pickles and tomato sauce.

I had 5 student loans total. Four of them were public. One was private. And zero financial education.

Kara’s money story:


Kara Perez:
Yes, so let me paint you a picture. I'm 26; I'm living in Austin, Texas. The year is 2014 and I am crying about money every day, because I don't have any and I have a lot of student loan debt and it's ruining my life.

Bobbi Rebell:
Okay, just paint the numbers. What do the numbers look like?

Kara Perez:
Yeah. So, in 2014 I made $18,000. I graduated college in 2011 with $25,302, so flash forward back to 2014, I still have a little over $18,000 in debt. So, my income is equivalent to my debt. I'm making between $800 and $1,100 a month, working as a caterer for $12 an hour and as an MMA gym receptionist for $9 an hour.

So, the money is not really there.

Bobbi Rebell:
Right. And how did you feel?

Kara Perez:
Oh, I felt awful. I just was very much so treading water, if not falling backwards. I had to put one of my student loans ... I had five separate student loans ... I had to put one of them into deferment, because I couldn't make payments on it. I just didn't have enough money. And I was living in Austin, Texas with three roommates. I was trying to be frugal, but it was just ... the numbers quite literally did not add up, and I felt trapped, because I didn't know anything about money.

I didn't know how to use what I had. I didn't know how to get more of it, and I had no idea how to tackle my debt. It just felt like a weight on my shoulders everyday.

Bobbi Rebell:
And I just want to dial back a little bit. How did the debt come about in that, when you were taking it out, did you receive any financial education in the schools? Was it federal loans? Were they private loans? Were you consolidating them? What did this debt look like?

Kara Perez:
Yeah. I had five student loans total. Four of them were public; one was private, and zero financial education. I mean, god bless my mom in many ways, but growing up, we didn't talk about money, except for the fact that we didn't really have to. Single parent household. I have two siblings, and it was just very much so like, no we can't get that. We don't have the money for it. Not, hey, here's what the budget looks like and here's how much we're spending on rent, so we can't spend such and such ... you know, I just didn't have that break down. And in college, I also didn't get that break down.

And so, the narrative I heard was like, well, you'll take out loans so you can afford to go to school, you'll get a job and you'll pay them back. But of course I graduated in 2011, which was the aftermath of the recession and no one cared about my degree in English and jobs were changing and the workplace was changing. That path of take out the loans, get the job, open a 401K, pay back the loans, it wasn't really there anymore.

And so, it was just a whole lot of, "What am I doing?" in my mid-twenties.

Bobbi Rebell:
So, what was the Google search for? What did you search on Google for?

Kara Perez:
Quite literally, how to pay off student loans faster.

Bobbi Rebell:
And what did you find?

Kara Perez:
What was amazing is that a bunch of people who were blogging about personal finance popped up, and now I'm friends with many of those people. I fell into the world of personal finance blogging, where people were sharing their own stories in very casual ways of, "Hey, we're trying to pay off $100,000 in medical school debt," or "We're saving to buy our house in cash." And I thought, okay, this story features a cop and a teacher. If they can do it, I can do it.

For the first time, instead of feeling overwhelmed by money, this insight into other people's stories via their blogs made me feel like, oh, you're a normal person; I'm a normal person. If you can do it, I can do it.

So, from that, I spent two months just voraciously reading personal finance blogs, everything, anything. I was just crushing it. And then I started implementing some of the things I learned in my own life. So, even though I still had a really tiny income, I was able to pay off about $3,000 in 2014 in student loan debt. And so I was making $18,000, paid of $3,000.

Bobbi Rebell:
What specifically did you do? What were the first things that you learned?

Kara Perez:
First thing I learned was to sign up for automatic withdrawals from my checking account to pay my student loans, because I got a .25 percent interest reduction. So, even though it was a teeny amount, and even though I was scared because I didn't always have money in the account, I signed up for it anyway and just committed to always having money in the account. I was like, I'll just find a way. If that means I have to cut back on going out, that's totally fine. If that means I have to pick up an extra shift, I'll pick up an extra shift, but I want to get that reduction so I pay less in interest and I can get out of debt faster.

Bobbi Rebell:
Okay, what other things did you do that you learned?

Kara Perez:
The other biggest thing I would say was just getting organized about which debt I was paying off at a time, because I used to just make an extra $20 payment on this loan and an extra $20 payment on that loan, and my extra payments were kind of just thrown all over the place, and thus they weren't really making an impact.

So, I streamlined it. I used the debt avalanche pay off method, and made all my extra payments on my highest interest debt, and that really started compounding quickly, because an extra $20 every two weeks starts to add up, and then the more money ... I started also focusing on earning more, and in 2015 I made $32,000, which felt like, whoo, so much money!

I was able to put more towards the debt and make an extra $100 payment or something every two weeks, and it really, really started to go down quickly.

With the right information and the right application you can change your life

Kara’s money lesson:

The biggest lesson is, with the right information and the right application, you can change your life. So, even if you are really low-income or you're working part-time jobs, or you don't have access to a lot of tools that maybe you see other people having access to, find out what works for you. So, for me, again, it was signing up to get that interest reduction. It was getting very frugal. It was making more money via picking up other side hustles, so that I could funnel all of that toward my debt.

It often is a healthier choice to make things at home, as well as a time saving and money saving choice

Kara’s money tip:

Kara Perez:
Yeah, so I am a big ... well, I don't want to say a big, but I am becoming a big at-home cook.

Bobbi Rebell:
We're all evolving.

Kara Perez:
We're all evolving. I'm trying, because I spent so long in the food service industry, I would always take home leftovers. I didn't have any cooking skills. So, this year, I have really focused on making more things from scratch, and I know that sounds a little like, oh, bougie, like, oh you have the time, and you have the energy to do it.

Bobbi Rebell:
Right, and not only that, it's just intimidating also, because a lot of things that you think ... you look around the supermarket and things are made for you. There are things ... it's one thing to say, I'm not going to buy prepared food. I can cut up the cantaloupe myself. Okay, we know you can do that, but a lot of things that we buy, that I assume have to be made in a factory, apparently don't.

Kara Perez:
Definitely not. So, my big thing this year has been making homemade bread, which sounds, again, kind of intimidating, but it's actually so easy.

Bobbi Rebell:
Yeah, because what if you don't have a bread maker. I don't even have room if I wanted to get one for a bread maker.

Kara Perez:
Right. I don't have a bread maker either. You just put your flour, your yeast, your salt and if you want to put something like oats or something in there, you just put it in a bowl, mix it all up with some water, and then you let it rise over night.

The mixing takes two minutes max, you let it rise, and then you pop it in the oven for about 30 minutes, and then boom, beautiful, delicious bread.

Bobbi Rebell:
So, why does everybody feel they have to buy a bread maker? What do the bread makers do?

Kara Perez:
I honestly don't even know.

Bobbi Rebell:
I don't know. I hope the bread maker people don't come after us.

Kara Perez:
The bread maker lobby.

Bobbi Rebell:
Exactly, but there are appliances for every little thing that I don't think that I don't think we really necessarily need, because that's one of my hesitations is, I don't want to do that, I don't want to take out. Like I know I could make mayonnaise myself, but you have to take out the food processor or whatever.

So, there's a couple other things that you're actually going to tell us how to make by ourselves, without having to go to the store, which by the way, also, you're avoiding all the preservatives and all that yucky stuff.

Kara Perez:
Yeah, it often is a healthier choice to make things at home, as well as a time saving and money saving choice. So, I also have started making pickles at home, which is, again, just literally you cut up the cucumbers, you stick them in your jar with some vinegar, some herbs, water, garlic and then you put the top on, and put it in the fridge for 12 hours, and then you've got pickles.

Bobbi Rebell:
Great. I would never think about that. All you have to do take the cucumber and do that, and then it's pickles.

Kara Perez:
Yep.

Bobbi Rebell:
But we always just ... I don't know. It never occurred to me.

Kara Perez:
Yeah, it does work.

Bobbi Rebell:
You got one more.

Kara Perez:
And I make tomato sauce, which we eat a lot of pasta in my house, and so, that, again, it's just kind of stewing the tomatoes, the onions, the garlic, for about 30 minutes and then, boom, tomato sauce.

Bobbi Rebell:
And by the way, I know making pasta is actually not that complicated either. It's basically just making the dough, and you don't need the fancy pasta-maker. You could just cut it into spaghetti or fettuccine or whatever shape you want. There's even just, little rollers that can make different shapes. So, you don't need the fancy pasta machine, that you therefore don't have to buy, and in my case, also, you don't have to have counter space for, because I'm in an apartment. So, I think that's a big thing to remember, that these don't require special equipment.

Kara Perez:
That's such a good ... I didn't even know that. I've been intimidated to make pasta, but now maybe that will be my goal for the next month, make some homemade pasta.


Financial grown-up tip number one:

Be proactive and take ownership of your financial challenges, and don't over-complicate them. For Kara, just having the information by Googling it, and looking up the most simple stuff and then figuring out the tools to create debt re-payment strategies was enough to get her on the path to success.


Financial grown-up tip number two:

Think about the things that we buy from the store that we don't have to buy. We already kind of have them right there, just in a different form. Maybe the labeling is different, but we basically already have them. We don't have to pay up for the fancy brand name.

For example, a lot of cleaning solutions are made up combining products you already have. Sometimes, just adding water. So, for example, and I got this from the Good Housekeeping Institute, which I'll leave a link to in the show notes. You could mix four tablespoons of baking soda with a quarter of warm water and you have a cleaning solution that works on kitchen counters, appliances and the inside of your refrigerator, so you don't need to buy separately another cleaning item, which may even have more chemicals added, who knows what, and you're keeping it simple.

And if you aren't impressed with the money that you are saving doing that, which you should be in general, okay, think of it as keeping your home less cluttered, and your to-do list shorter because you have one less product in your life, and that is, as I said, much less clutter. Just think how proud Marie Condo would be.


Episode Links:

Follow Kara!

How to use social media to find supporters for your dream job with race-car driver Aurora Straus
Aurora Straus Instagram

How do you pay for your passion? Race car driver Aurora Straus became a financial grownup early on when as a young teen she wanted to get into the very expensive business of race car driving. Straus gets candid about how she leveraged LinkedIn and brownies to get the sponsorship money to make her dream come true.

Aurora's money story:

Aurora Straus:
Yeah. I mean, the unspoken elephant in the room in the racing world is that racing, particularly getting your feet on solid ground, requires a lot of track time. And a lot of track time requires exorbitant amounts of money. That is one of the largest reasons that racing is very much a family sport is because it's passed down from generation to generation because otherwise it's virtually impossible to, or very hard, I should say, to raise the funding to get involved.

I was blissfully unaware of this which I think was a very good thing when I started racing. When I was 13 my dad didn't want me to race cars, but he wanted me to become a safer driver so he put me in a stick shift Mazda Miata with him-

Bobbi Rebell:
Wait. Just to interrupt here though. The driving age in both states is 16, and you're from Cold Spring, New York. So how are you driving at 13? Because I know people will want to know that.

Sometimes going the distance is “oh my gosh I notice that you are working at 10 or 11pm and I’m going to stay with you and I’m going to buy you some dinner.

Aurora Straus:
Yep. Depending on the insurance policy at some private race tracks, you can start driving at 13. So I started driving at Monticello Motor Club which was about 90 minutes away from New York City. I loved it. Long story short, decided I wanted to do this for the rest of my life, and my dad said, "That's great, but you're going to have to learn a lot of business in very little time.

To his credit he and my parents have both completely changed my life, and not just because of the opportunities they've given me, but because of the business sense that they've taught me.

My first sponsor came to me when I was 16, and I raced in a semiprofessional series for two years. Since then I've raised, oh gosh, hundreds of thousands of dollars in sponsorship money to make my own career happen. And I've just gone through this crazy journey. I started my own LLC. I've had to raise my own money. I've had to track metrics for my sponsors, and I think I grew up very quickly, but I wouldn't take any of it back. Because I've learned more about business from race car driving than I ever will from a summer job.

Bobbi Rebell:
Tell me more about the process. How do you first start out getting sponsors? What is that like?

Aurora Straus:
Yep. Interestingly enough, LinkedIn. I spent a long time trying to navigate through friends of friends of friends, but then I started reaching out to marketing executives at companies that I thought would fit my brand really well. For me the most important thing about a potential new partner, a new sponsor for me, is that I am completely confident that I can deliver, and that it makes sense with my other sponsors and the brand I'm building for myself.

Right now one of my biggest sponsors is Richard Mill, a luxury watch brand, and that for example, doesn't necessarily go well with a mass market workout brand for example. So I'm very much about finding the right fit, making sure that I can deliver to the right companies. I pinpoint one company, and then I'll reach out to probably 100 or 200 people on LinkedIn depending on how big the company is. Generally out of 100 people I'll get maybe five or six to respond to me which is still a pretty good turn around rate all things considered. Then out of these six people responding to me, one person will actually give me their email, and I latch on to that one person for all it's worth. There's a good chance they might not be the right person to write me a sponsorship contract, but they might know the right persons.

So it's all about being scrappy. Race car driving is not as glamorous as people think it is, but I wouldn't give it up for the world.

Bobbi Rebell:
What are the costs associated? Where is the sponsorship money going? Although I hope you also can take some a profit. That's perfectly fantastic, but what are the costs that you have to cover as a race car driver?

Aurora Straus:
The largest cost is just supporting the car. The racing industry revolves around teams who travel from race track to race track all across the country, all across the world depending on what series, and that costs money. Transportation costs money. What my coach said to me, I think three or four years ago, was, "Every time you turn a race car on at a racetrack, you can expect it to cost at least ten thousand dollars," and that's if you're trying to save money. That's if you're on a budget, you're not using new tires, you're not using new gas. And I've found that that's pretty tried and true. That in general, when I'm going to a race track I need to expect to spend at least ten thousand if not significantly more than that.

It's the tiny things that add up over time. A set of tires is a few thousand dollars. We use very specific race fuel that takes a long time to develop that costs a few thousand dollars.

The transportation might be five or six thousand. Race support, because you have a whole crew of guys that are there to support your car. You do hot pit stops so when you're in the middle of a race they've trained for decades how to take a tire off and put a new tire on in a couple of seconds. Those are also highly skilled individuals that need to get paid for a highly skilled job. So it adds up really quickly, and I also believe strongly that I never want to have to cut costs on a team just because your relationship with the team as a race car driver is crucial.

In the same way that you're developing business relationships in, let's say, the venture capital or private equity world, you take people out to dinner, you establish friendships with them. It's the same thing in the racing world. Those guys are going to be the people working on your car at two in the morning to make it a tenth of a second faster, and it's really important that you establish a good relationship.

Aurora’s money lesson:

Aurora Straus:
I'd say there are a bunch of different lessons. The main lesson for me is relationships matter. I've had to develop relationships in a really nuanced way with professionals in the industry including manufacturers at a company like BMW who I'm working with now, or guys on my race team, or team owners, or engineers. Sometimes, and I this is I think true in any industry, going the distance isn't necessarily giving someone a huge bonus or telling them that you care about them or giving them good feedback. Sometimes going the distance is, "Oh my gosh. I notice that you're working at 10:00, 11:00 PM, and I'm going to stay with you, and I'm going to go buy you some dinner or bring you some bake goods."

Sometimes the best business decision you can make is to turn away deals that don’t value you like you think they should

The second advice I would give, and I haven't really touched on this yet, but the sponsorship world and the racing world is very male dominated, and I'm also very young. It's taken me a long time to realize that sometimes the best business decision you can make is to turn away deals that don't value you like you think they should. And I've lost some deals because of that where I think these people are trying to take advantage of me. They see that I'm an 18, 19 year old girl, and they think that they could get the sponsorship contract for less. And I've walked away, and it's been hard, but I've also grown, and I've also realized that I get better deals because of that.

Aurora's everyday money tip:

Aurora Straus:
Yeah. My one main tip would be if you have to butter up a potential partner or just make someone happy or in my case, make friends. Come up with one kick ass brownie recipe. I love baking. I stress bake, so during midterms and finals I will almost always randomly show up to my dorm with huge batches of brownies, cookies, what have you. But it also is a lot more personal. I mean, part of my habit of gifting brownies to race teams and to friends came from the fact that I was 16 years old walking into business meetings, and I can't exactly bring wine. That would probably even more inappropriate.

I started my own LLC. I have had to raise my own money. I’ve had to track metrics from my sponsors.. I’ve learned more about business from race car driving than I ever will from a summer job.

It also just became a habit that I realized it's more personal than a wine bottle. It shows that you put time and effort into the relationship, and also there's nothing that bonds people more than sitting down at a table together and just talking about how your day was and eating a brownie.

Bobbi Rebell:
What could be better? No one could dispute that. Brownies are always a win.


Financial Grownup Tip Number One:

Sometimes it's a numbers game. It's just a numbers game. You have to put in the effort, let the numbers add up, face the rejection, and keep at it. A lot of the time the rejection is just silence. So many times in my life I have not done as much outreach as I could have because it's so hard. Nobody likes to be rejected especially again, the silence. So I really take Aurora's experience and her results to heart. Reaching out to so many potential sponsors and employees at these companies on LinkedIn, it really was a big project, but she got it done. And because she kept at it and she played that numbers game, she got the results that she needed.


Financial Grownup Tip Number Two:

Aurora talked about her love of brownies and baked goods. That would definitely work on me. I've used the same technique on various projects. For example, when I was writing my book I sent the 30 role model contributors customized baked goods with their picture on them or the company logo, and I also them to their team members that I worked with. Basically, the gatekeepers, the people that control their schedules to make it happen. They're really important so I sent them also thank you baked goods, marked separately, so that they knew that I appreciated the role that they played in making the interview happen. Showing your appreciation is always a great thing to do, and no matter how healthy we all aspire to be, baked goods are always a good call. I hope I don't get any flack for saying that, but come on guys.

Episode Links:

Blinkist - The app I’m loving right now. Please use our link to support the show and get a free trial.

Aurora’s website - www.AuroraStraus.com

Girls with Drive website - www.GirlsWithDrive.org

Follow Aurora!

Some of the links in this post are affiliate links. This means if you click on the link and purchase the item, I will receive an affiliate commission at no extra cost to you. All opinions remain my own.

Financial Grownup Guide: 6 credit myths that will probably surprise you with Clever Girl Finance author Bola Sokunbi
FGG - 6 Credit Myths Instagram

Having good credit matters for so many things we want to do as financial grownups- from things as simple as getting a credit card, to being able to get a mortgage or even a job. But there are a lot of myths around what makes a good credit score and what can hurt it. We tackle 6 of them with Clever Girl Finance author Bola Sokunbi. 

6 credit myths that will probably surprise you

  • Myth #1: paying your cell hone bill builds your credit score

  • Myth #2: Carrying a credit card balance is good for your credit

  • Myth #3 Closing unused credit cards is good for your credit

  • Myth #4: Thinking you only have one credit score

  • Myth #5: Checking your credit report will not reduce your credit score

  • Myth #6 A bad credit score cannot be rebuilt

Episode Links

Blinkist - The app I’m loving right now. Please use our link to support the show and get a free trial.

Bola’s website - www.CleverGirlFinance.com

Bola’s previous Financial Grownup episode

Follow Bola!

Some of the links in this post are affiliate links. This means if you click on the link and purchase the item, I will receive an affiliate commission at no extra cost to you. All opinions remain my own.

How to find a mentor, get over imposter syndrome and make more money with Clifford Swan Investment Counselors Chairman and CEO Linda Davis Taylor
Linda Davis Taylor Instagram

Linda Davis Taylor looked like she had it all, but wanted to make more money. An unexpected meeting with the man who became her mentor took her out of her comfort zone, and into a role that would catapult her into a field where she made her mark, and inspired others to follow in her footsteps.

In Linda's money story you will learn:


We are actually the first investment advisory firm that was founded in the country, believe it or not, in 1915. Company's roots go back in this community over 100 years which makes it so much fun to work now with families who are in their fourth generation. We can see the 90 year olds, the 60 year olds, the 40 year olds and the 10 year olds in one meeting and it's just really rewarding to be in such a great community.

And community is really important. In fact a member of your community at the college you were working at 25 years ago is the focus of the money story that you are going to tell us, and it started with an appointment that was really you thought about his future, but it turned out to be about your future. Tell us your money story, Linda.

That's exactly right. This great gentleman who I knew a little bit then who became a lifelong mentor. I'll tell you more later, came into my office I thought to talk about the fact that he was retiring from his firm, and he looked me in the eye and he said, "I'm here because I want to change your trajectory and I want you to come and take over the leadership role in my firm," which was an investment firm which now is Clifford Swan.

Wow, and what were you doing? Explain more about what you were doing at the time and what your mindset was, because you weren't looking to make a change.

No. In fact I said to him, "Mr. Swan, I barely know the difference between a stock and the bond. How would I ever become a leader in the investment firm?"

I was in the higher ed environment, I'd been there for 25 years. I was a college admissions dean, I worked with all kinds of young kids going to college then I moved into philanthropy. I was working at this awesome women's college, where his wife was a graduate, and I was talking to women about philanthropy, which of course is connected with money, but in no way did I have the aspiration to think that I could make a switch from education to finance, and that's what he came in my office to talk to me about.

Was it a question of self-doubt, imposter syndrome? Talk about the gears in your mind at that point? What were you thinking?

I was in a field that I thought was predictable and appropriate for me, but what I realized is that I really wanted to make more money, and he was the person who made me think, "That's great. That's not only okay, that's terrific, and it's great to have an aspiration about money if you're a woman."

How much of your feeling that you wanted to make more money were you holding back, you think, because you were a woman? Were you still tied to the often self-imposed rules that we put on ourselves?

I was the daughter of an entrepreneur, but I was told at that phase and that part of the country it's fine for you to be in education or maybe be a nurse, but you can't go into the family business because that's not what girls do.

Wow. Okay, so what clicked in your mind that you said, "You know what? Maybe I am going to do this."

I thought to myself, "If I don't go out of this office and follow this incredible opportunity ... This man has literally climbed into my office and said, 'How about do this?' If I don't do this now, I don't know if I'll have that opportunity again."

So I knew it was a leap that I needed to take and it was just the universe giving me what I needed to make me take that step.

All right, so what happened? You just quit and left and started ...? What was it like starting?

It was very challenging because I did not have on paper the skills to do that job, so I entered then the financial world, mostly men, they thought, "What is this woman from a college doing here?" So it took me a lot of determination but also his support to be able to make that successful transition.

Having that male mentor, this goes ... I mean, we talk about a lot the importance of men to get women and help women to achieve what they can achieve. But it's not just for women, men play a very important role in this, and the fact that he had the faith in you and pushed you to do what you were capable of I think is important to note.

Absolutely, and probably true in many fields. At the time, this was 20 years ago, it was absolutely true in the field of finance that without a male successful financial entrepreneur, I don't think it could've happened and someone as determined, as passionate as this particular man who became my champion in that transition.

What I now know is that 20 years later, I see myself as a financial mentor, particularly to young women, but he was that to me, every week. And he retired from the firm after six months and he was not there day-to-day, but every week for the next 20 years we had breakfast and what he was doing gradually, over time, is teaching me, teaching me not so much how to be a CEO, but teaching me what it really means to have competence and confidence about money and to be aspirational about it, and I realized that a mentoring is not about one or two meetings, but it's about long-term really being consistent and building in that kind of, again, competence and confidence.

He passed away about a year ago. I miss him every day, but when I think about him I think of this Mark Twain quote that's very simple, and it said, "Keep away from people who try to belittle your ambition, because small people always do that. The really great make you feel that you too can be great."

And I think we all need that. I think a lot of women need that. He did that for me, made me feel competent and confident about having those kind of aspirations, and my dreams and my ideas and my talents were really on target. I just needed to take it up and do it. So he became a lifelong mentor and now I think it's my turn to do that in whatever way I can.

“I was in a field that I thought was predictable and appropriate for me but what I realized was that I wanted to make more money”

In Linda’s money lesson you will learn:

Find a financial mentor. You just have to find one. I think it's still very, very hard, particularly for women, to understand what their own fears or lack of confidence or what they feel about money. The financial industry does not make it easy to understand it, and that financial mentor, not just a mentor in general but someone who we can really be honest with and can tell us things like Mr. Swan did, don't have a lot of debt. The moment you get out of debt is when you really start being financially secure. Things about being careful with your spending, all of these things over time, find a financial mentor.

“I knew it was a leap that I needed to take and it was just the universe giving me what I needed to make me take that step” 

In Linda's everyday money tip you will learn:


So my big one is, don't purchase any snacks on the go when you're thinking about those snacks, those extra drinks. It just adds unneeded calories frankly, and it wastes money, so no snacks on the go.

Very well said. Could you give some examples of the temptations that you pass up on? Was there anything that happened that changed your mind that you had an aha moment about this, or have you always been this way?

In the morning before your commute it's tempting to go buy coffee, tea or snack of your choice. When you're in an airport, walk on by, don't get that stuff and take it on the plane. When it's late at night in a hotel, stay out of the minibar, no potato chips, no chocolate chip cookies. Those are the things that tempt me and I just have to say, "No, I don't need it. It's going to be five extra dollars on my bill and 500 extra calories."

“Mentoring is not about one or two meetings. It is about long term really being consistent and building in .. competence and confidence.”

In My Take you will learn:


Here we go. Financial Grownup tip number one: Find mentors early and often. For Linda, she had one that made a huge difference. That doesn't always happen. For most of us it may be several in different stages of our careers and for different purposes.

When I wrote How to be a Financial Grownup, I went on what I now call my mentor-ter, asking successful people that I admire to just meet with me and talk about themselves. The information that I learned was life-changing and it became the foundation for my book and now this podcast.

Financial Grownup tip number two: Linda's everyday money tip is one of my favorites ever because so many of us, and yeah, I'm looking in the mirror, so many of us cave to those little treats especially when we are traveling. So here's one thing that I've learned to do that at least cuts off one major super unnecessary tip and that is, if you're traveling and you're buying food somewhere, you don't necessarily need to buy that bottle of water. If you're buying something else, it's a little weird if you go up if you're not buying anything else, but if you're already buying food, it's kind of okay to go up to the counter and say, "Oh, can I just get a cup with ice and water?"

Most of the time they're pretty happy to give it to you, and especially if you have a kid with you, forget it, they will definitely do it. So try it. You'll usually save five bucks on a bottle of water that is so unnecessary to pay for.

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